Why: Kavita’s been blogging for several years now and it’s been amazing to watch her star rise, from her #OOTD shots as a sixteen year old through to a Coachella VIP frolicking with celebrities. Her bold colourful looks are a great blend of both high street and luxury, though she’s got a soft spot for a Gucci bag – a girl after our own heart, basically.
A significant section of the blog is “Outfits,” and this predominantly features what Grasie wears in her daily activities. The posts are highly visual, with captions describing the outfits worn, often explaining why Grasie likes and wears particular items. She generally includes links to sites where her fans can buy items to emulate her look, often giving alternatives in various price ranges.
“‘Fashion’ is the tangible clothes, the ones you see in stores, in magazines, and on celebrities. Style, however, is intangible. Style is how you take the fashion and interpret it into an outfit or look that makes you feel like you. It’s not all about the fashion or trends but rather accepting yourself, working with what flatters your figure, finding what tickles your fancy and wearing wearing what makes you confident.” —Laurie Brucker, certified image consultant, personal stylist and speaker

"Every woman really only needs 20 core items in her closet," advises Nazarudin. "A black pair of pants, a blue blazer, a cashmere V-neck sweater in a jewel tone, and so on." Outside of these 20, you can experiment with more inexpensive items — if you don't like them, it's not nearly as bad as if you dropped $300 on a trendy piece you only wore once. If you need tips on how to maximize your basics, check out Good Housekeeping Style Director Lori Bergamotto's weeklong experiment in wearing the same thing every day.
A handbag is one of the most versatile and important accessories that a woman can own. There’s no such thing as “one too many” when it comes to bags and purses, but pay attention to what type is the best for you. Sure, you’ll need different ones for different occasions,so your should at least have three different kinds for starters – small, medium and large. From styles traditionally considered masculine to typical high end women’s handbags, there is nothing you can’t combine with the right clothes depending on the occasion. After that, you should concentrate on the type you use the most, which is also the type which will get worn out the fastest. That is why you should have more of them – if you switch them regularly, they will last longer.
Blogger Krystal Bick is the woman behind "This Time Tomorrow," a fashion blog that covers style, travel, art, dating, and other topics related to living in New York City. A transplanted West Coaster, Krystal's fashion vibe is a true blend of East and West coast American style (or you could say, girlfriend meets boyfriend style). Her looks tend to gravitate toward classic, tailored pieces inspired by menswear, but often with feminine and quirky accents thrown in, such as a pair of cropped patterned trousers, a silky blouse, high heel pumps, and an over-sized men's watch. More »
It’s official: I’m wearing things that are a decade old. I’ve had both this ivory coat and camel sweater for a whopping 10 years. (Whoa!) I was inspired to wear them together by the colors on this plaid scarf, which I have quite the affinity for - check out 6 ways I’ve worn it, below. Lots of old things on the blog today but a new way to wear them together!
Ready for a mind-blowing fashion hack? According to Lauren Edelstein, Style Director at Shopbop, all you need to do to determine whether or not a pair of jeans will fit is to wrap the waist around your neck — if the ends meet without overlapping (or stretching), they'll fit your waist. "The neck trick is one I was skeptical about, but it really works!"

Donate Clothes You'll Never Wear: Stop hoarding. If you haven't worn it recently, then you probably never will. To help decide if you should toss it or not, the experts at Apartment Therapy suggest you answer the following questions: Do you like cut, fabric and colour? Are you comfortable wearing it? Does it fit you now (no, not if you lose 3 inches off your waist in the next month)? Can any damages like stains or holes be fixed? Do you have more than one place to wear it? Can it be combined with other articles of clothing in your closet? When was the last time you wore it (if it's been over a year, nix it)? Source: Apartment Therapy


Prepare to clear out your closet, secure some emergency shopping funds and get ready to embark on a true sartorial adventure. Whether you intend on making this the year you stop wearing head-to-toe black or the moment when you finally stop guilting yourself for buying a pair of rather impractical stilettos, there’s no reason not to get out of your comfort zone in 2018.
Canada Post needs postal banking, it would mean more than 6000 branches-often in communities that have no bank. That revenue stream would offer a great deal of funding to the corporation-and benefit Canadians because Canadians would own the bank, in a manner of speak, the rates for loans would be better when compared to the chartered banks. Countries like Japan and New Zealand have postal banks so this a very mainstream practice.
"Never underestimate the power of one or two accessories on a simple outfit. For example, a cute tee with a high-waisted skirt (of moderate length) and tights with your favorite boots, pretty cute. But add a watch and a conversation-starter necklace and it instantly makes you look more polished and put together. That's my staple outfit for work." —Submitted by Rachel Davis (via Facebook)

But beyond your typical publishing schedule, pay attention to popular events and see if you can opportunistically pick up extra Google search and Twitter traffic. For example, when it was broadcasted everywhere last year that Pippa Middleton was wearing pantyhose out and about in London, I jumped in. I wrote a piece about how much I dislike pantyhose, even if fashion’s It Girl was sporting them—and thus capitalized on a newly trending topic. Because I was so quick to react, my blog received a spike in traffic from people looking for articles about Pippa’s fashion statement.
When In Doubt, Overdress: There's nothing worse than showing up an event underdressed. Maybe the invite didn't specify or involved the word casual — but everyone else dressed up not so casually. If you don't know what the dress code is, overdress. There's no harm in looking too pulled together, but you'll feel uncomfortable if you think you look out of place.
A sale should never be a cue to buy something. I mean, not never, but it should not always be (which is the case for most of us). If you have been waiting for a particular product to go on sale, sure, pick it up, but if it’s a random dress you want just because it is on discount, ask yourself if you’d buy it if it wasn’t on sale. You have your answer.
“Don’t go out and purchase all the latest trends if they are not flattering or don’t go with your personal style. Your style is about taking what is out there and combining it in unique ways that express who you are. It is not about being a clone and looking like everyone else. So don’t take the rules too seriously.” —Diane Pollack, a personal style curator and wardrobe consultant in NYC   Learn some secrets you never knew about your own clothes.

Donate Clothes You'll Never Wear: Stop hoarding. If you haven't worn it recently, then you probably never will. To help decide if you should toss it or not, the experts at Apartment Therapy suggest you answer the following questions: Do you like cut, fabric and colour? Are you comfortable wearing it? Does it fit you now (no, not if you lose 3 inches off your waist in the next month)? Can any damages like stains or holes be fixed? Do you have more than one place to wear it? Can it be combined with other articles of clothing in your closet? When was the last time you wore it (if it's been over a year, nix it)? Source: Apartment Therapy
From the beginning, start promoting your blog to family, friends, and your social network (without being overly annoying, of course). This is your best bet for testing out your brand and content. The truth is, no one will read your first couple posts outside of the people you tell about your blog, so there's no reason to freak out every time you hit the publish button. Just get some content out there and start getting honest feedback from people.
"...It's hard to stay mad when there's so much beauty in the world. Sometimes I feel like I'm seeing it all at once, and it's too much, my heart fills up like a balloon that's about to burst...and then I remember to relax, and stop trying to hold on to it, and then it flows through me like rain and I can't feel anything but gratitude for every single moment of my stupid little life."

Tie-dye emerged as a fashion influencer favourite for summer 2018, and it's a look that was compounded on the catwalk. No longer solely the preserve of art teachers and ageing hippies, tie-dye has had a modern update, At Dior, the brand employed its meticulous craftsmanship to the process to create kaleidoscope versions, sometimes layering tie-dye over florals. Miuccia Prada went for a flouro approach, used to reflect a liberated woman. Stella McCartney's version came in blue and white boilersuits, T-shirts and combat trousers.


“A great trick to finding deals on high-end clothing is to make friends with the sales people at your favorite stores. Ask them when they get new arrivals in and when special sales start. If they say 10 a.m. on Monday, then you know what to do—you call in sick at work that day.” —Sam Russell, stylist and host of HLN’s Giving Closet    These are the secrets your salesperson won’t tell you.

3. Give “them” a “package deal”. If you have a taste for looking good, why not pass that gift on to others? Many (i mean it) people who follow fashion blogs have very little fashion sense, so if you provide them with something like a good looking outfit, they will be more prone to share/like/follow. I’m not saying give away $200 jeans; i mean put those clothes together (on yourself or just laid out), snap a picture, and put it up as “the outfit for the day” or whatever. You can even geo-target this and base the outfit on the weather (or whatever).
10. Master getting in and out of a car. This is a move we all need to know, and it is crucial when wearing skirts or dresses. To get in a car, seat yourself first while facing the open door. Then keep your legs together and swing them in before scooting over a bit. To get out, keep your legs together and swing them out. Then grab the door and gracefully stand. 
“You don’t have to spend an arm and a leg to look fantastic, however, we do tend to feel and act a little different when we wear things that are expensive. We treat those things differently too; with more care. We tell ourselves that they are special and that we are special when we wear them. But really it’s the mental story we assign to those items that make them special. Expensive things might trigger those feelings more easily but you can shine just as bright every day with ordinary things, just by acting as you would if they were expensive.” —Jennifer Lowe, stylist and designer for Water Vixen Swim    Learn some more ways you can use clothing to influence your mood.
As we get ready to usher in a new year, it's also time to usher in a new set of trends. According to the runways, the street style scene, and the best dressed A-listers, these are the emerging fashion trends to watch in 2018. Whether your resolution is to take more style risks or hone in on your wardrobe, these are the looks to weave into your wardrobe. Plus, the trends it's time to retire (for now).
Well, do you agree or disagree with me on this subject? I certainly have rather strong opinions on this, but it comes from years of seeing women unfortunately undermine themselves professionally by presenting themselves in a less than professional manner, stylishly speaking. So, as I mentioned, think of your outward aesthetic as an extension of your personal brand. Make the mark you want to leave when you come into contact with someone.
About Blog Hi, I am Kier Mellour. On this blog, you will find weekly “I want that” posts where I share my current cravings, style inspiration posts, and personal outfits for a variety of events and travel destinations. There will be videos of thrift store hauls, current favorite products, as well as, thorough reviews on clothing, accessories, and lifestyle products. 

You hit up your friends for help. For example, when I did a site redesign a few year ago, I asked for help with the overall color and feel. I told them I’d do the work, I just needed their opinion. My friend helped me perfect the site’s color scheme and the feel of the layout. Also told me stuff like “that image needs to be sharper…don’t resize, save in the right format, etc.”
Expect to hear this term bandied around a lot next summer. If you like fashion and function to come balanced, then this is a good trend go-to. Denim boiler suits, combat trousers (a style that has been out of fashion long enough to make a return), oversized anoraks and utilitarian jackets prevailed on catwalks including Fendi, Dries Van Noten, Isabal Marant, Balmain, Givenchy and Hermès. Regarding the combat trousers, don't panic - these aren't military inspired, and instead loose-cut with pockets that aren't bulky. 

Hi! I'm editor-in-chief of Rookie, a website for teenage girls that I founded in 2011. Every year we put out a book that compiles the best content from that year of the site. Our most recent is Rookie Yearbook Three, published by Razorbill. It is just over 350 pages, and in addition to loads of beautiful artwork and writing are print-exclusives like stickers, valentines, a Rookie pennant, and contributions from the likes of Dakota and Elle Fanning, Shailene Woodley, Lorde, Grimes, Kelis, Sia, Broad City, Bob's Burgers, and more.
Instead focus on a name that is fun, unique, and memorable. Opt for a series of 2-4 words that are easy to remember, and not too tricky to spell. You could include your name, or a series of words that sound good together. Consider sneaking words such as fashion or style into the name—but don’t force it. One of our favorite examples of a quirky and memorable blog name is Cupcakes and Cashmere, a blog dedicated to all things food and fashion.
Donate Clothes You'll Never Wear: Stop hoarding. If you haven't worn it recently, then you probably never will. To help decide if you should toss it or not, the experts at Apartment Therapy suggest you answer the following questions: Do you like cut, fabric and colour? Are you comfortable wearing it? Does it fit you now (no, not if you lose 3 inches off your waist in the next month)? Can any damages like stains or holes be fixed? Do you have more than one place to wear it? Can it be combined with other articles of clothing in your closet? When was the last time you wore it (if it's been over a year, nix it)? Source: Apartment Therapy
Hope you had a wonderful Thanksgiving! Loved connecting with many of you on social about some of the best holiday sales and promotions over the weekend. I’m excited to share another awesome find today - this bird print skirt which is on final clearance. (Only two sizes left - eek!) I couldn’t resist a print that is a prime opportunity to pair red and pink together, and the fact that it’s a bird print? Icing on the cake!
I don't actually think these events really happened to me, but they'll still come to mind when I think back on a time when a secondhand event seemed to hold some kind of truth that reality did not. Example: I felt all weird and drifty at the beginning of last summer, and when I try and revisit that place, I don't literally imagine the view from behind a car windshield and how everything must look to the narrator in Yo La Tengo's "Today Is the Day," but I sure remember the exact sadness that it captured.
“Love sexy shoes but not interested in getting blisters and the pain? Use moleskin on your feet. I cut six strips before I go out and keep them in my purse. Then, the minute I start to feel any pressure in an area, I apply it and I avoid any issues. I haven’t suffered from blisters since college. Being unprepared in heels is a rookie maneuver!” —Ms. Lowe 

Things were balmier in Milan, when Missoni held its 65th anniversary show on a rooftop, though the wind did pick up enough to make it hard for musical guest star Michael Nyman to turn the pages of his sheet music. And in Paris, everyone got downright lucky: Hermès staged its show at the Hippodrome de Longchamp where the horse track was obscured by a giant runway-long mirror angled up to reflect the clouds drifting across a soft blue sky; Sonia Rykiel unveiled a collection at night in a pedestrian thoroughfare in the Sixth Arrondissement of Paris, a.k.a. the newly christened Allée Sonia Rykiel (the first street ever named after a designer in the city); and Marine Serre’s latest looks traversed an elevated walkway overlooking endless railroad tracks. There were more, but you get where we’re going. — V.F.


Clean Out Your Closet: Those items that just seem to hang in our closet season after season -- or even year after year -- that we always say we'll wear, but don't, need to get tossed at some point. Donate them or do a clothing swap! You'll be making room for new clothes, which is always good. Better yet, incorporate the 'one in, one out' philosophy into your closet -- when something new comes home, something old gets permanently loaned to a friend.
"Well, really, our memories are all we have, and even those we think of as "real" are made up. Art can condense experience into something greater than reality, and it can also give us permission to do or think certain things that otherwise we’ve avoided or felt ashamed of. The imagination is where reality lives; it’s the instant lie of backwash from the prow of that boat that we think of as cutting the present moment, everything following it becoming less and less "factual" but no less real than what we think of as having actually occurred."
“When people are constantly chasing the next trend, they can look like they’re trying too hard. It’s better to have a true, individual sense of style and for those of us who are navigating between work, family, friends, and a social life, it comes down to balance. Dress simply and have great accent pieces.” —Ms. Morzin    Watch out for the things your boss wishes you’d stop wearing to work.
Know Your Colours: Know which colours will flatter you the most by figuring out if the undertones in your skin are either warm or cold. The experts at The Fashion Spot say women with cool undertones look best in white, black, gray, silver, and shades of blue. Women with warm undertones will be dazzling in shades of yellow, gold, brown, green and red. Source: The Fashion Spot

When In Doubt, Overdress: There's nothing worse than showing up an event underdressed. Maybe the invite didn't specify or involved the word casual — but everyone else dressed up not so casually. If you don't know what the dress code is, overdress. There's no harm in looking too pulled together, but you'll feel uncomfortable if you think you look out of place.
“The key to having great style is to buy things that fit you properly (or have them altered by a tailor). If you’re not sure, a good rule of thumb is if you have to adjust it more than once while you’re trying it on then it’s not for you. It should feel comfortable.” —Lindsay Narain, designer, founder and creative director of Vaughan clothing    Learn some surprising fixes you didn’t even know tailors could make.
He wasn’t the only designer to incorporate artwork into the runway experience. At Loewe, Jonathan Anderson installed several rooms of artwork at Maison de l’Unesco for his show: There were woven baskets in some (by Joe Hogan, a finalist for this year's Loewe Craft Prize and one of its past winners), ceramics in others (by Ryoji Koie) and, in the room where I was seated, giant whirring brushes of the kind that you might otherwise find at a car wash (by Lara Favoretto) — after the show, security guards gleefully posed alongside them. And at Vivienne Westwood, Andreas Kronthaler went full circus. He worked with Bernhard Willhelm, who art directed the show; there were musclemen riding scooters and models riding skateboards and, as a centerpiece, an enormous paper sculpture by the London-based set designer Gary Card, who spent the show in the middle of it all, fixing and remolding it with a team of assistants wielding bottles of flame retardant. The cumulative effect — and how often can you say this at a fashion show — was a good time had by all. — MATTHEW SCHNEIER, deputy fashion critic and reporter, Styles

"Pick out your outfit the night before. I cannot tell you how many times I used to not bother, then be in a rush in the morning and just put on the first thing I could find in a hurry. That way you can pick something practical, stylish and feel great, rather than rushing and feeling like a hot mess all day! Plus it gives you time to pick out your accessories — which I had a habit of running out without when I would pick it out in the morning!" —Submitted byKrissie Gonzalez


“For men and women, jewelry is the defining path for creating your own look and vibe. Research designers that are new and untapped (they exist in just about every city these days), and with Etsy and the internet, you have really no excuses. And don’t forget the supportive accessories. I don’t just mean investing in a nice watch and handbag. Ditch the old umbrella and cheap shades and upgrade already!” —Mr. Russell
The New York Times "Style" section writer, Eric Wilson, did an extensive study on the impact of fashion bloggers on the fashion industry for one of his style columns. Wilson wrote that these bloggers have ascended ‘from the nosebleed seats to the front row’ in the past year and that the divide between the ‘high code’ editors with a professional opinion and the ‘amateur’ fashion bloggers is beginning to disintegrate. Wilson interviewed prominent publicists, editors and designers. Publicist Kelly Cutrone stated that over the past two years, there has been a complete change in who is writing about fashion. Not only does Cutrone say she needs to keep a watch on the editors of mainstream writings, such as Vogue and Elle, but now she needs to monitor on the millions of fashion bloggers around the world. Cutrone goes on the later state that once these bloggers post anything on the internet, it never comes off, and it now becomes the first thing that the designers will see.[5]
How to actually do it: "Figure out your go-to, foolproof looks," says designer Nanette Lepore, then seek out variations on that theme. Stumped? Picture the outfits that you feel most comfortable in. Or ask people close to you what you look best in. Once you've zeroed in on what works, find different takes. "I gravitate toward jackets, so I'll do a bomber style, then a silk version, or a denim jacket with leather sleeves," says Minkoff. "Whenever you feel the need to talk yourself into things, that's a red flag that you shouldn't buy them," says Minkoff. If you have doubts in the dressing room, it may help to take a photo of yourself in the item, suggests Aerin Lauder, the founder and creative director of the lifestyle brand Aerin. "It's much more accurate than looking in the mirror."

One of three plus-size bloggers chosen to star in the campaign for Target's new Ava & Viv collection, Gregg started her blog in 2008 when she couldn't find an entry-level job in fashion journalism. Now 28 and based in Los Angeles, the blogger has appeared on the "Today" show, designed a sell-out swimwear collection, and partnered with brands including Misguided, Nordstrom and Laura Mercier. 
These are only a few marketing strategies to take into consideration. Ensure that you place a high value on social marketing because the imagery of a fashion blog works well on social media platforms. On top of that, social media and blogs account for 23% of internet users time spent online—and over 80% of all American’s frequent social media and blogs.
Hi! I'm editor-in-chief of Rookie, a website for teenage girls that I founded in 2011. Every year we put out a book that compiles the best content from that year of the site. Our most recent is Rookie Yearbook Three, published by Razorbill. It is just over 350 pages, and in addition to loads of beautiful artwork and writing are print-exclusives like stickers, valentines, a Rookie pennant, and contributions from the likes of Dakota and Elle Fanning, Shailene Woodley, Lorde, Grimes, Kelis, Sia, Broad City, Bob's Burgers, and more.
With a new fashion blog launching seemingly every minute, there are more and more bloggers competing to influence your next outfit every day. But as you might have noticed, not all outfit posts are created equal. Searching for online fashion inspiration, it's not hard to fall into a rabbit hole of blogs, ending up wasting hours online, still with no real sense of what you should wear. That's why we've rounded up our favorite fashion bloggers, who stand out from the online pack thanks to their impeccable style sense, creativity, and individuality. For the best fashion advice out there, allow yourself to be influenced by the outfit posts by these fashion bloggers. 
“If you have an hourglass body type, look for styles and fabrics that reduce bulk and showcase your waist. Tailored pieces and stretchy fabrics that hug and accentuate your frame will bring out the natural lines of your hourglass shape. Look for blended knit fabrics and slimming neckline styles such as v-necks and scoop necks. A simple wrap dress is the one go to piece a woman with an hourglass frame should have in her closet.” —Kristina Michniak, stylist and global apparel manager for Spreadshirt    Here’s how to dress to look ten pounds thinner.

These are only a few marketing strategies to take into consideration. Ensure that you place a high value on social marketing because the imagery of a fashion blog works well on social media platforms. On top of that, social media and blogs account for 23% of internet users time spent online—and over 80% of all American’s frequent social media and blogs.
Knowing your readership also helps you select the best theme. Not only will you have a better idea what to choose, but you’ll also be able to provide something that’s consistent with your industry’s standards and current trends. Conversely, if you are an extremely creative person, you could go against the grain and choose something that will set a new fashion!
This was GREAT content and really helpful. I had already instinctually gone towards a few of the set up things, and the good content idea. Thank you for validating that long posts with good content are good things- I have had many people coach me in the opposite direction. My posts have a lot of content and are long, so I’m glad to hear that I’m not breaking every rule in the book. Thanks for the networking ideas, I had not seen these before.

Kathleen’s blog was created out of the realization that post-grad life wasn’t as fabulous as Carrie Bradshaw had led her to believe (even as adults, we’re still trying to solve the puzzle of how Carrie could afford a closet-full of Manolos on a writer’s salary). But looking at her inspiring outfits and picture-perfect lifestyle, you might have to disagree that it is extremely fabulous (except she pulls it all off with affordable pieces and doable outfit ideas).
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