“Fashion” is a broad term used to describe many genres of clothing and accessories. Before you get started it is essential to select your area of expertise. This needs to be more detailed than writing a blog that appeals to men, women, teens, or children—but instead, you must focus on a specific niche within the industry. The area of expertise you select will be used to help create your marketing strategy, website URL, and website design. For example, you could select:

Tie-dye emerged as a fashion influencer favourite for summer 2018, and it's a look that was compounded on the catwalk. No longer solely the preserve of art teachers and ageing hippies, tie-dye has had a modern update, At Dior, the brand employed its meticulous craftsmanship to the process to create kaleidoscope versions, sometimes layering tie-dye over florals. Miuccia Prada went for a flouro approach, used to reflect a liberated woman. Stella McCartney's version came in blue and white boilersuits, T-shirts and combat trousers.


As with any business it is essential to create a marketing strategy. There are many methods in which you can market your fashion blog, so you will need to first determine what methods you will manage yourself—and which ones you will outsource. While your primary goal may be to learn how to write compelling content for your fashion blog, also consider distributing content elsewhere on the web to drive traffic back to your website. When creating your marketing strategy consider online marketing strategies such as:
Camille Charriere is an enviably chic Parisian expat now based in London, where she photographs her daily outfit to inspire her many fans. Camille's style is definitely informed by a French fashion sensibility, and she has a genius flair for mixing structured basics (such as a tweed blazer or white t-shirt) with more glamorous separates (say, a satin midi-length skirt). You can use the "Store" link on her site to shop Camille's actual looks via Instagram, so you can recreate her effortlessly stylish outfits. More »
You can’t have a fashionable clothing collection without jeans, but it can be hard balancing trendy ones with those which fit you perfectly. The first rule of buying jeans, no matter the type, is that when you’re in doubt regarding the size, you should always go with the smaller size – they’ll stretch after only two washes. If your daily outfit usually consists of jeans, having a glue gun is necessary. It’s a simple way to do your stitches and hams, it doesn’t cost much and you can decorate your denim whatever you find it suitable. When it comes to altering them, make sure you’ve washed them twice before you visit your tailor. A piece of advice – all hems of your jeans should go up to the tops of your shoes.
About Blog My name is Bisma from New York and the Author and Editor of this blog. I love everything related to beauty and fashion and my blog is just a mean to share my way of style with the world. My blog is all about Fashion and Beauty. You will find product reviews on makeup, skincare and occasional hair/body care products along with the outfit posts, latest fashion trends and news.
About Blog It was only after working with several fashion blogs in her former job, Charlotte realized she wanted to start her own. This is one of the best fashion blogs for women by charlotte which is completely based on quality of real factors. Charlotte made this blog by truly inspiration of fashion to become master in ways to find perfect dress, wedding shoes and many more.
I'm not saying that you have to be perfect all the time. It's absolutely fine to make mistakes, because it's sometimes the only way for you to learn and improve your style. I encourage you to get to know yourself better, simply by exposing yourself to new styles and clothes. Experimenting and having fun with fashion is the key to evolving your style.
Knowing your readership also helps you select the best theme. Not only will you have a better idea what to choose, but you’ll also be able to provide something that’s consistent with your industry’s standards and current trends. Conversely, if you are an extremely creative person, you could go against the grain and choose something that will set a new fashion!
"My style is really minimalist. The simpler, the better. I always try to have a balance between what I'm wearing in my upper and lower body. If I'm wearing some simple jeans or a simple skirt, I try to add some scarves or lots of necklaces. If I wear lots of neck accessories I avoid using big hats and lots of bracelets. And it's the other way round: If I'm wearing some saggy jeans with a huge belt I try to keep it simple in the upper body. " —Submitted by Valeria Bernal Malek 

About Blog The Blonde Salad is much more than a blog today , it's a real source of inspiration and style for millions people in Italy and around the world. Chiara Ferragni collaborates today with the major Fashion Houses, she appears in the most read magazines, she is the creative director of her shoe line which is entirely Made in Italy and she has been named by Business of Fashion as one of the most influential personalities.
About - A Denver girl, born and raised - I love sharing my knowledge of our adorable city with a passion for style and connecting people. I started Denver Darling as a fun way to share my experiences with fashion, food, and fun with friends. I live in the Lohi neighborhood of Denver with my husband, Jonny, and our golden retriever Downtown Charlie Brown.
VI. My boyfriend and I take a tiny road trip during spring break. We skip stones on the beach, drink Coke out of glass bottles, and watch a pink sunset sky settle into nighttime. We walk along train tracks in the dark and stop to look at an old car behind a restaurant. I ask him to stand in front of it so I can take a Polaroid, the only picture I would have of him.

I also loved “copy your competition and then be better”; what sets each person/blog apart is the perspective they write from. We’re all unique like snowflakes (how precious) but the reality of it is, how are you showing that uniqueness? In order to be a successful blogger, you need to connect with your audience in a way they want to be connected with. Recycling ideas and putting your unique voice and creativity on them is how you’ll connect in a different way than others have. I just bought a book, “Steal like an artist” (by Austin Kleon) that talks about this exact thing!
The hardest part of shopping is deciding when it’s enough. It’s more than easy to be carried away, but with a little bit of planning, you’ll be able to make it work. Start by making a list of items you need. Second step is to look for possible discounts, or some coupons you might have. However, don’t buy something just because it’s cheap – the chances you won’t put it one more than twice. Remember, cost-effective and cheap are not synonyms. It’s important to stick with your schedule, and make a type of agreement with yourself. Also, always pick quality before quantity. If you’re in doubt should you purchase an expensive item, make sure to check its lining – if you’re able to notice its quality, take it. A nice lining is a signature of designer clothes.
Less Really Is More: Indecent exposure isn't classy. Celebrity stylist Jen Rade, who has dressed many beauties including Angelina Jolie, told In Style that only one body part should be exposed at a time. If you're baring your decolletage, don't also show off your legs. Remember ladies, a little bit of mystery is alluring. Some things are better left to the imagination. Source: In Style
IV. I listen to the "Bliss" episode of Radiolab, and the reasoning behind my impulses feels confirmed by the segment on snowflakes. So taken with their beauty, a young man in the 1880s named Wilson Bentley spent day after day trying to catch and document them, first through drawing and then photography. He only had about five minutes before one would melt, and had to hold his breath the whole time to keep from giving off any extra heat. Today, physics professor and snowflake expert Kenneth Libbrecht travels worldwide to do the same.
Continuing in our annual-ish tradition, today we're releasing our 2015 ranking of the most influential personal style bloggers in the world. This list looks wildly different than it did in 2013. Here's why. For one, we excluded every blogger who has expanded her empire to the point that the blog is no longer only about her. (Leandra Medine, Garance Dore and Emily Weiss fall into this category.) We also chose to focus on those who write more about personal style than anything else. (That means leaving out lifestyle and photography bloggers.) We took more international bloggers into consideration, since the Internet is global and all. And we narrowed it down to blogs that cover womenswear more regularly than menswear.  

About Blog Hi, I am Kier Mellour. On this blog, you will find weekly “I want that” posts where I share my current cravings, style inspiration posts, and personal outfits for a variety of events and travel destinations. There will be videos of thrift store hauls, current favorite products, as well as, thorough reviews on clothing, accessories, and lifestyle products.

Whether you’re getting married, or you’re simply attending a black-tie event, you’ll definitely spend a lot of time searching for the right outfit. In order to be efficient and be happy with your choice, you should go shopping with a proper hairstyle, makeup and shoes, so you can see the bigger picture. Also, don’t forget to put on some nice underwear – you don’t want to dismiss a dress that doesn’t look good on you because you haven’t paid attention to your panty line.


There are different ways to avoid calluses, which can really make your day difficult. Most of those problems come from high heels, right? Up until now, I’ve tried different kinds of methods, and the most effective one includes the freezer, believe it or not. If you fill a couple of freezer bags with water, place them in your shoes, and put them into your freezer to stay overnight, you’ll be able to see a huge difference in the morning.
About Blog Hi, I am Kier Mellour. On this blog, you will find weekly “I want that” posts where I share my current cravings, style inspiration posts, and personal outfits for a variety of events and travel destinations. There will be videos of thrift store hauls, current favorite products, as well as, thorough reviews on clothing, accessories, and lifestyle products.

Devoting this much time to your closet is unnecessary if you don’t take care of all those clothes you’ve carefully chosen. One quality iron, a nice detergent and a couple of seconds you should devote to checking the instructions on a garment is all it takes, so don’t be lazy. There is something for everyone on this list, and the truth of the matter is that mastering some fashion basics will allow you to develop and polish up a unique style that suits you very well and let’s you stand out, but has a universally aesthetic quality to it at the same time.


How to actually do it: Odds are, there's a grown-up version of the style du jour. Take crop tops: To avoid revealing skin, pair a shirt that hits at the navel with a high-waisted skirt—or a longer top with a crop top over it. "It gives you a similar look," promises designer Rebecca Minkoff. Bottom line: "You never want to seem like you're uncomfortable with your age and trying to look younger," says Lilliana Vazquez, a style expert and the editor of TheLVGuide.com.
Fashion blogs first appeared in the blogosphere prior to 2002.[16] Both the number of fashion blogs and the number of media mentions of fashion blogs has grown considerably since then. Published accounts of the growing number of fashion blogs are mentioned above, and a Facteva search reveals that media articles mentioning "fashion blogs" grew from one in 2002 to over 100 in 2006.
It’s official: I’m wearing things that are a decade old. I’ve had both this ivory coat and camel sweater for a whopping 10 years. (Whoa!) I was inspired to wear them together by the colors on this plaid scarf, which I have quite the affinity for - check out 6 ways I’ve worn it, below. Lots of old things on the blog today but a new way to wear them together!
If you don’t pick out your clothing items carefully, you might end up fixing up your outfit every couple of minutes, unable to have any fun at all. Start by choosing shoes which are comfy, and coordinate your outfit with them. Make sure all items fit perfectly, so that nothing is slipping. Also, experts recommend carrying a sturdy chain bag, so your hands can remain free.
"Never underestimate the power of one or two accessories on a simple outfit. For example, a cute tee with a high-waisted skirt (of moderate length) and tights with your favorite boots, pretty cute. But add a watch and a conversation-starter necklace and it instantly makes you look more polished and put together. That's my staple outfit for work." —Submitted by Rachel Davis (via Facebook)

In the past years, American Express has become increasingly involved in New York City Fashion Week, and in 2010 American Express sponsored Evolving Influence, the first international bloggers conference in New York City. During the conference, many surveys and studies took place about the usefulness and tactics used in fashion blogs. During the study it was found that bloggers are more comfortable reporting in real-time and incorporating social tools in their opinions of runway trends and designers. After Fashion Week, it was found that 6.37% of all articles written about or related to Fashion Week had mentioned the Evolving Influence main sponsor, American Express. These blogs were not directly paid to mention American Express, so they served as a free source of advertisement for American Express.[13]
In the constantly growing landscape of fashion bloggers, it's an unfortunate fact that the younger crowd significantly outnumbers ladies of a certain age. It seems everywhere you look, it's nothing but beautiful 20-somethings showing off their style, and while there are certainly more of them, that doesn't make them any more relevant or valuable than their more mature counterparts. Fashion is universal, after all.
WHAT YOU CAN DO TODAY: Go to a store that you would consider out of your budget. A place that might even be uncomfortably expensive for you. You don’t have to buy anything. Just walk around, touch the clothes. Maybe even try something on. Make mental note of how things fit, feel, and how you feel wearing it. Then go to a fast fashion shop like Zara or H&M and try similar items on. Make note of what’s different and what’s similar. Anything surprising?
The New York-based Eadie, 29, is best known for her accessible, yet educated, approach to fashion. Based in San Francisco when she launched the blog, Eadie has worked as a merchandiser for brands like Gap and Tory Burch, which means she has a professional edge when it comes to outfit posts. And brands like love working with her because she has a reputation for converting readers into shoppers. 
If you already love and wear a particular brand, don’t just ask to be added to the list—also let the agency know why your blog would be an excellent fit and send links of posts where you’ve worn the brand before. Also try directly reaching out to emerging brands that may not be large enough to have their own agency—they’re likely excited to grow their own following and eager to work with you.
"My style is really minimalist. The simpler, the better. I always try to have a balance between what I'm wearing in my upper and lower body. If I'm wearing some simple jeans or a simple skirt, I try to add some scarves or lots of necklaces. If I wear lots of neck accessories I avoid using big hats and lots of bracelets. And it's the other way round: If I'm wearing some saggy jeans with a huge belt I try to keep it simple in the upper body. " —Submitted by Valeria Bernal Malek
If you don’t pick out your clothing items carefully, you might end up fixing up your outfit every couple of minutes, unable to have any fun at all. Start by choosing shoes which are comfy, and coordinate your outfit with them. Make sure all items fit perfectly, so that nothing is slipping. Also, experts recommend carrying a sturdy chain bag, so your hands can remain free.
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