“When people are constantly chasing the next trend, they can look like they’re trying too hard. It’s better to have a true, individual sense of style and for those of us who are navigating between work, family, friends, and a social life, it comes down to balance. Dress simply and have great accent pieces.” —Ms. Morzin Watch out for the things your boss wishes you’d stop wearing to work.
There are tons of style bloggers out there today—but just like anything fabulous, there’s definitely room for more. In fact, it probably won’t be long before having a blog is a prerequisite for getting a job in the fashion industry. After all, it’s a form of networking—a way to showcase your style, position yourself as an expert, and get known in the fashion world.
About Blog Wendy finds inspiration in art, nature, culture, architecture, food, people, and music. And for her, fashion is a compilation of all that. Fashion is a vehicle for her to play with shapes and colors in order to uncover her personal style. Even though she is inspired by images she see on the runways, she is more captivated by images she see on the streets.
Utah-based Christine Andrew is the blogger behind "Hello Fashion" and the founder of clothing line ILY Couture. She originally launched her blog to promote her clothing line, but it soon evolved into an online diary of her super-stylish IRL wardrobe and shopping finds. Today, Christine shares her creativity and love of fashion through her popular outfit posts, which include plenty of "how to style" tips that her fans love. Christine's sense of style blends feminine and sporty pieces, so you'll often see her grounding a more feminine, dressy look with sneakers or ankle boots. More »
Rookie Yearbook Two is out! It is the print edition of our best content from our second year as a website and I am crazy proud of it. This one was a real labor of love -- I flew to Montreal twice to work with Drawn & Quarterly in person, and what you see in these pages came from two suitcases full of my clothes, trinkets, jewelry, cut-outs, record covers, journals, et cetera times infinity. It is so hugely satisfying to have put our contributors' amazing work into a tangible form, exhaustively designed and obsessively detailed. There are also a bunch of extras you can't get on our site: letters to our readers from Judy Blume and Mindy Kaling, an interview with Mindy by Lena Dunham, pages from Grimes' sketchbook, and enough stickers to make you swoon. Here are two videos of tiny previews of my favorite spreads, and two reviews that made me feel like, cool, yes, we put this out into the world and other people feel the way we do. More important than what a buncha fancy GROWN-UPS think, though, is that our readers like it, so thank you to anyone who's come to any of the events on our book tour and shown the love. I'm rubber, you're glue, your enthusiasm bounces off me and sticks 2 u.
Once you’ve gained a solid following, you can start reaching out to clothing brands. This is the fun part! The first step is to create a list of PR or word of mouth marketing agencies that represent the brands you love and ask to be added to their media list. (Try Googling the brand name you’re after and the phrase “PR firm.” It’s likely a press release will pop up, giving you the contact information you need.) It’s also helpful to keep tabs on the industry by reading sites such as PRSA.org, FashionablyMarketing.Me, and PR Couture.
“One of the most important things that people need to realize is that just because they buy something in their ‘size,’ doesn’t mean that it’s going to fit them. People get very invested in being a certain size but this is a huge mistake as different designers cut for different body types and also, many companies ‘play with size’ in order to flatter customers. Buy what fits, regardless of the number on the tag.” —Michael O’Connor, personal stylist
Where do these episodes come from? A past life? An innate discontentment with everything life already offers, combined with a form of voluntary synesthesia developed from an adolescence of perpetual loneliness manifesting itself in movie marathons and an inconvenient impulse to pay attention to every visual and auditory detail of every situation as an escape from the social interaction at hand?
"Pick out your outfit the night before. I cannot tell you how many times I used to not bother, then be in a rush in the morning and just put on the first thing I could find in a hurry. That way you can pick something practical, stylish and feel great, rather than rushing and feeling like a hot mess all day! Plus it gives you time to pick out your accessories — which I had a habit of running out without when I would pick it out in the morning!" —Submitted byKrissie Gonzalez
Wow, Ramsay, thank you again. This is massive! I always have my domain for 5 years and I just parked it. And because I have always pushed back on making it big, I never really paid for webhosting. It has always been with blogspot (I know!) Reading this makes me realize I had 5 years trying to find my voice as a blogger, 5 years of finding that voice and 5 years of, well, maybe wasting my time when I could’ve done a lot better. So thank you, this is like a wake up call.
VI. My boyfriend and I take a tiny road trip during spring break. We skip stones on the beach, drink Coke out of glass bottles, and watch a pink sunset sky settle into nighttime. We walk along train tracks in the dark and stop to look at an old car behind a restaurant. I ask him to stand in front of it so I can take a Polaroid, the only picture I would have of him.
Other commercially successful independent fashion blogs include Budget Fashionista, which reportedly brings in $600,000 a year in revenue and The Bag Snob, which "generates a six-figure income, mainly from advertising". By 2008 SheFinds.com was generating $400,000 in revenue per year. Personal style bloggers like Aimee Song from SongofStyle.com has told WWD that she gets paid anywhere from a couple thousand to 50,000 dollars for hosting an event or Instagramming a brand.
Not long ago, a reader (I’ll call her Kelly) has shared with me about how frustrated she felt and how unlucky she was. Kelly’s an aspiring entrepreneur. She had been trying to find investors to invest in her project. It hadn’t been going well as she was always rejected by the potential investors. And at her most stressful time, her boyfriend broke up with her. And the day after her breakup, she missed an important opportunity to meet an interested investor. She was about to give up because she felt that she’d not be lucky enough to build her business successfully.
Another great variant of the casual look is the combination of the simple gray coat topping a sassy tight fitting dress and flat shoes or options on heels. Or else, you can combine a strict skirt with a minimalistic jacket or a blouse, or just spice up the look with a leather jacket, finishing all off with stilettos or just high heels. Multi-layered and complicated ensembles are the best way to create ideal casual combinations.
Why: Since stumbling across this gorgeous blog, our lives have been so much more colourful. Jess goes beyond the standard #OOTD posts and her site’s a sartorial treasure trove full of styling advice, galleries and even some tips for budding bloggers if you’re thinking of making this list some day. Her masterfully saturated and unique photography is what sets her apart from the rest of the pack and we still can’t stop thinking about her guide to wearing colour this spring…
After a massive change of direction in life, just a few weeks ago, I launched a fashion blog (of sorts) after a career of copywriting. Being new to photography (SO much to learn) and writing predominantly how-to posts is certainly time consuming, and for now, I’m just sticking with weekly posts so I can keep the quality high. I spent just as long putting together my about page.
Fashion’s enduring obsession with the 1980s isn’t going anywhere. From Hedi Slimane’s controversial debut at Celine (all puffball off-the-shoulder minidresses and big-shouldered blazers) to the tie-dye T-shirts, stonewashed denim and shell suits at Stella McCartney — not to mention the oversize sweaters and Madonna crosses on show at Marco de Vincenzo — nostalgia for the era appears to have reached critical mass. Much like now, the ’80s were a polarizing decade both politically and culturally. It is not surprising, then, that these tribute fashions also still split the jury. — E.P.