Every show season has its must-have handbag and Spring/Summer ’18/’19 is certainly no exception to this rule. However, unlike previous seasons, the latest “It” bag isn’t defined by its shape. Instead, its size is what sets it apart from the rest. Shrunk down to fit no more than a phone and lipstick (if you’re lucky), this season’s most lust-worthy bag is also its smallest. So, if you value style over function, be sure to invest in a miniature version of your favourite handbag. As a bonus, you definitely won’t have a sore shoulder from toting around this style all day.
Organize Your Closet: Organize your closet. This way you'll be able to see what you own (and actually wear it). Separate your clothes by garment. Figure out what what can be folded neatly and what needs to be hanged. Make sure you get the right hangers for shirts, skirts and pants. Use storage shelves to store your purses and intimates and buy a shoe rack. For more detailed instructions on how to tackle this task, check out what our friends at Lucky Magazine have to say. Source: Lucky Magazine
Athleisure is the trend that keeps giving, and its latest offering is as unexpected as it is stylish. The bike shorts were worn with blazers by many style-savvy showgoers this fashion month. Offering a fresh blend of sportswear and tailoring, the look was both striking and chic. Of course, while it may not be appropriate for either the office or the gym, the outfit is perfect for strutting the streets or attending Sunday brunch with your best friends. So, don’t be afraid to try it for yourself.
2) Converting traffic – Publish a weekly newsletter once a week. Keep it brief and share 1 tip each week. This has worked really well for me to build up a relationship with my readers and drives sales of my online app courses. When people email to thank you for free info shared to your mailing list, and converted to buying paid courses based on this, you are on the right track.
When I remember eighth grade, I recall scenes my mind illustrated while reading Norwegian Wood, just as well as, and in some cases more vividly than, classmate interactions and walks to school. I spent a lot of freshman year analyzing my close, personal relationships with Rayanne Graff and Laura Palmer. I cried when I had watched The Virgin Suicides so many times that I could no longer remember how I'd first visualized the book. I still miss the characters I'd pictured before, and the school, too. Strangely enough, my first mental images of the Lisbons' house came flooding back to me when I set foot inside a neighbor's for a wake a couple years ago. When I walked outside, I saw that across the street was an old brown Cadillac surrounded by bushes and a sunset, mimicking two Corinne Day photos from the set of The Virgin Suicides almost exactly.
The segment of bloggers in their 30s, 40s, 50s, and beyond may be small, but it's mighty. We aim to enlighten you, dear reader, about the ladies of all ages who are killing the fashion-blogging game at the moment—from the 25-year-old whippersnappers to the 65-year-olds who've been at it for a good while longer. Prepare to be majorly inspired by all the women showing off their unique (and frankly, fun) looks. Keep scrolling to meet the best fashion bloggers of every age group!
“You don’t have to spend an arm and a leg to look fantastic, however, we do tend to feel and act a little different when we wear things that are expensive. We treat those things differently too; with more care. We tell ourselves that they are special and that we are special when we wear them. But really it’s the mental story we assign to those items that make them special. Expensive things might trigger those feelings more easily but you can shine just as bright every day with ordinary things, just by acting as you would if they were expensive.” —Jennifer Lowe, stylist and designer for Water Vixen Swim    Learn some more ways you can use clothing to influence your mood.
Camille Charriere is an enviably chic Parisian expat now based in London, where she photographs her daily outfit to inspire her many fans. Camille's style is definitely informed by a French fashion sensibility, and she has a genius flair for mixing structured basics (such as a tweed blazer or white t-shirt) with more glamorous separates (say, a satin midi-length skirt). You can use the "Store" link on her site to shop Camille's actual looks via Instagram, so you can recreate her effortlessly stylish outfits. More »
Dress For Women, Not For Men:The Man Repeller once told us that if women dressed for men, we'd all be wearing bodycon miniskirts and dresses. This is why we have to dress with other women in mind. It actually makes getting dressed easier when you're dressing for style, not for sex, and your confidence will shine through because you'll be more comfortable in what you're wearing.
IV. I listen to the "Bliss" episode of Radiolab, and the reasoning behind my impulses feels confirmed by the segment on snowflakes. So taken with their beauty, a young man in the 1880s named Wilson Bentley spent day after day trying to catch and document them, first through drawing and then photography. He only had about five minutes before one would melt, and had to hold his breath the whole time to keep from giving off any extra heat. Today, physics professor and snowflake expert Kenneth Libbrecht travels worldwide to do the same.
When In Doubt, Overdress: There's nothing worse than showing up an event underdressed. Maybe the invite didn't specify or involved the word casual — but everyone else dressed up not so casually. If you don't know what the dress code is, overdress. There's no harm in looking too pulled together, but you'll feel uncomfortable if you think you look out of place.
The spring collections always encourage designers to wax bohemian — a flower here, a fringe there. But what seemed different this season was where, and how frequently, these ideas appeared. Chloé and Paco Rabanne in Paris were leaders of the pack, each constructing garments from layers of contrasting floral prints that evoked exotic gardens. Patchwork and fringe were reimagined too, as was the case at Altuzarra, where seashell-embellished net sheaths topped knit dresses. Finally, at Etro, flowing paisley dresses were worn with vibrantly patterned wool blankets. — M.J.G.
The title of Patti Gibbons's blog, Not Dead Yet, really says it all. She might be a woman in her 60s, but she's not dead yet—and she certainly doesn't dress as such. With a penchant for power prints and a commitment to wearing exactly what she feels like wearing, Gibbons has our stamp of approval (as well as that of outlets like The Huffington Post).
This was GREAT content and really helpful. I had already instinctually gone towards a few of the set up things, and the good content idea. Thank you for validating that long posts with good content are good things- I have had many people coach me in the opposite direction. My posts have a lot of content and are long, so I’m glad to hear that I’m not breaking every rule in the book. Thanks for the networking ideas, I had not seen these before.
Talking about the basic accessories that can be matched with the casual style, we should again focus on the comfort and the suitability of anything you may pick. You can thus pick some sporty and daring converse sneakers or light sandals, moccasins, espadrilles or bright ballet flats. Still, if you can’t imagine your life without heels the comfy options should be your picks.
This step can seal the success of your entire blogging venture. Some of the best domain names have been forged during the registration process! In case you can’t think of anything good out of the blue, take a minute or two to reflect. Then, simply type the name in the “new domain” box. If the name is already taken, Bluehost will generate a list of similar domain names. Take your pick and click “Next.”

There is an enormous, and growing, number of fashion and shopping-related blogs: about 2 million, according to Technorati Inc., [...] or slightly less than 10 percent of the 27 million blogs the company tracks. (That number includes blogs in languages that use the Roman alphabet and that contain anything fashion-related, including sites such as Pink Is the New Blog, which focuses on celebrities.)[14]
Why: Kavita’s been blogging for several years now and it’s been amazing to watch her star rise, from her #OOTD shots as a sixteen year old through to a Coachella VIP frolicking with celebrities. Her bold colourful looks are a great blend of both high street and luxury, though she’s got a soft spot for a Gucci bag – a girl after our own heart, basically.
There is much to consider before you begin writing your fashion blog, and next on the list is making it look amazing. Fashion is all about appearance, so it is essential that you make your blog look amazing. Whether you select a template from WordPress, or have you website custom designed—it must have a clean, crisp, modern, and stylish appearance. Also ensure that your website is responsive (aka mobile friendly), since fashionistas want to be able to browse their favorite fashions while on the go.
Whether you’re getting married, or you’re simply attending a black-tie event, you’ll definitely spend a lot of time searching for the right outfit. In order to be efficient and be happy with your choice, you should go shopping with a proper hairstyle, makeup and shoes, so you can see the bigger picture. Also, don’t forget to put on some nice underwear – you don’t want to dismiss a dress that doesn’t look good on you because you haven’t paid attention to your panty line.
When I saw Ware give a talk about his book last November, he said that he could remember what he'd visualized as a child listening to his grandmother tell stories about her own life better than he could picture some events that actually happened to him. When I interviewed him for Rookie, I asked about the one character's dream, why he included that Picasso quotation on the inside cover, what convinced him that such memories could have the same effect on a person as real ones. His response:
Fashion’s enduring obsession with the 1980s isn’t going anywhere. From Hedi Slimane’s controversial debut at Celine (all puffball off-the-shoulder minidresses and big-shouldered blazers) to the tie-dye T-shirts, stonewashed denim and shell suits at Stella McCartney — not to mention the oversize sweaters and Madonna crosses on show at Marco de Vincenzo — nostalgia for the era appears to have reached critical mass. Much like now, the ’80s were a polarizing decade both politically and culturally. It is not surprising, then, that these tribute fashions also still split the jury. — E.P.
And for an expert tip: Arabelle of Fashion Pirate attributes her inspiration to her friends, sharing, “it was their unintentional encouragement that got me to where I am today,” adding that, through the blogging process, she sees the most important change from start-to-finish as “the many friends [she’s] made from blogging, and the experiences [she’s] had with them.” So, bloggers, there's power in numbers.
4. Dress age-irrelevant. Who says you can't wear a black fisherman cap, short-sleeve or message T-shirts, funky sneakers, slouchy Army-green cargo pants and your hair in a tousle? A little infusion of urban, hippie or eclectic style makes every wardrobe, from classic to casual, a little cooler. Celebs like Meg Ryan, Lisa Bonet, Sharon Stone, Téa Leoni, Robin Wright, Halle Berry and Calista Flockhart all dress in age-irrelevant but supercool ways in their private lives. 

Women’s fashion week, men’s fashion week — for a few shows, it was everybody’s fashion week, an acknowledgment that the orthodoxies surrounding gender are, at least in certain corners of the world, eroding as we speak. At Maison Margiela, there were bows on boys and suits on girls, and videos of models proclaiming that breaking rules was “My Mutiny.” (It turned out that Mutiny is the name of Margiela’s new fragrance, and that social movements are as co-optable for profit as anything else. Buyer beware.) But there was a genuine sense of play at upstart shows like Luar and Vaquera in New York and the newly rebranded Courrèges in Paris, a refreshing agnosticism about who could (and would) wear what. Who wears the pants? We does! — M.S.
“One of the most important things that people need to realize is that just because they buy something in their ‘size,’ doesn’t mean that it’s going to fit them. People get very invested in being a certain size but this is a huge mistake as different designers cut for different body types and also, many companies ‘play with size’ in order to flatter customers. Buy what fits, regardless of the number on the tag.” —Michael O’Connor, personal stylist
"Every woman really only needs 20 core items in her closet," advises Nazarudin. "A black pair of pants, a blue blazer, a cashmere V-neck sweater in a jewel tone, and so on." Outside of these 20, you can experiment with more inexpensive items — if you don't like them, it's not nearly as bad as if you dropped $300 on a trendy piece you only wore once. If you need tips on how to maximize your basics, check out Good Housekeeping Style Director Lori Bergamotto's weeklong experiment in wearing the same thing every day.
“You don’t have to spend an arm and a leg to look fantastic, however, we do tend to feel and act a little different when we wear things that are expensive. We treat those things differently too; with more care. We tell ourselves that they are special and that we are special when we wear them. But really it’s the mental story we assign to those items that make them special. Expensive things might trigger those feelings more easily but you can shine just as bright every day with ordinary things, just by acting as you would if they were expensive.” —Jennifer Lowe, stylist and designer for Water Vixen Swim    Learn some more ways you can use clothing to influence your mood.

After a massive change of direction in life, just a few weeks ago, I launched a fashion blog (of sorts) after a career of copywriting. Being new to photography (SO much to learn) and writing predominantly how-to posts is certainly time consuming, and for now, I’m just sticking with weekly posts so I can keep the quality high. I spent just as long putting together my about page.


Lyn Slater has earned herself plenty of accolades and press (including from us at Who What Wear) for her vivacious spirit and similarly poised sense of style. Her blog, Accidental Icon, is aptly titled: Slater had a successful career as a university professor before she embarked on her blog, which started as a fun hobby and launched her into the sartorial stratosphere.


Another great variant of the casual look is the combination of the simple gray coat topping a sassy tight fitting dress and flat shoes or options on heels. Or else, you can combine a strict skirt with a minimalistic jacket or a blouse, or just spice up the look with a leather jacket, finishing all off with stilettos or just high heels. Multi-layered and complicated ensembles are the best way to create ideal casual combinations.
What’s different is their response. When things go wrong, they quickly look for ways to put them right. They don’t whine, pity themselves, or complain about “bad luck.” They try to learn from what happened to avoid or correct it next time and get on with living their life as best they can. They have this Motivation Engine, which most people lack, to keep them going.
As with any business it is essential to create a marketing strategy. There are many methods in which you can market your fashion blog, so you will need to first determine what methods you will manage yourself—and which ones you will outsource. While your primary goal may be to learn how to write compelling content for your fashion blog, also consider distributing content elsewhere on the web to drive traffic back to your website. When creating your marketing strategy consider online marketing strategies such as:
1. Get a graphic designer’s help early on. Even if you purchase a wordpress theme and add your own logo, your web site can still look like crap. I’ve seen blurry logos and color-schemes that make me want to gouge my eyes out…from bloggers who think their site looks great. The more professional-looking your site, the more trust your readers will have in you.
The four dresses I’m wearing in today’s post, and everything below is under $100. Nordstrom has something on a budget for everyone – no matter the color, shape, or size you are looking for, and no matter the occasion. Whether it’s sequins for New Year’s, red for Christmas, or pastels and prints for your next holiday parties and soirees – they’ve got it.
“One of the most important things that people need to realize is that just because they buy something in their ‘size,’ doesn’t mean that it’s going to fit them. People get very invested in being a certain size but this is a huge mistake as different designers cut for different body types and also, many companies ‘play with size’ in order to flatter customers. Buy what fits, regardless of the number on the tag.” —Michael O’Connor, personal stylist
Why: Since stumbling across this gorgeous blog, our lives have been so much more colourful. Jess goes beyond the standard #OOTD posts and her site’s a sartorial treasure trove full of styling advice, galleries and even some tips for budding bloggers if you’re thinking of making this list some day. Her masterfully saturated and unique photography is what sets her apart from the rest of the pack and we still can’t stop thinking about her guide to wearing colour this spring…
An argument for the past-life theory might include this anecdote: A drawing I did in my journal of how I remembered the backyard of my boyfriend's house looking on a night that it was snowy and dark included a metal swingset. The next time I went over there, I realized I'd only imagined the swingset, though he later told me that they did have one when he was little. My mom then told me that our family almost bought that same house before I was born, meaning that, in that timeline, I would have known that metal swingset, in that backyard. 
As we get ready to usher in a new year, it's also time to usher in a new set of trends. According to the runways, the street style scene, and the best dressed A-listers, these are the emerging fashion trends to watch in 2018. Whether your resolution is to take more style risks or hone in on your wardrobe, these are the looks to weave into your wardrobe. Plus, the trends it's time to retire (for now).
About Blog Wendy finds inspiration in art, nature, culture, architecture, food, people, and music. And for her, fashion is a compilation of all that. Fashion is a vehicle for her to play with shapes and colors in order to uncover her personal style. Even though she is inspired by images she see on the runways, she is more captivated by images she see on the streets.
If you’re anything like me, one of your favorite pasttimes, amongst Netflix bingeing and cake baking, is looking at fashion blogs and borderline-stalking bloggers on their websites and social media accounts for outfit inspo. This is a great and enjoyable hobby to have, but can be disheartening if you’re a college student and can barely afford a Venti Starbucks, much less a Valentino purse. Most fashion blogs seem to be full of designer accessories and expensive jeans. But style is style, regardless of the price tag or brand, and whether you spend $5 or $500 on sunglasses, fashion is for all of us. 

With top-tier fashion bloggers raking in multimillion-dollar campaigns, it’s no wonder every self-proclaimed fashionista wants to launch a personal style site. But not all outfit posts are created equal. These fashion bloggers stand out from the pack thanks to their one-of-a-kind sartorial sense and sharp business acumen. Click through the slideshow above to meet the dynamic women ruling the blogosphere and our picks for the best fashion blogs of 2018. May the best blog win.

These kind of stains are not just unattractive, but also hard to wash. No matter how much we pay attention to avoid them, they have an annoying tendency to appear, right? When it comes to more expensive materials, I strictly advise to wash the stained part with warm water and if that doesn’t help, dampen that garment in water with some detergent. Most of new stains will come off if you just rub it with baby wipes on oil base.

Know Your Arch: Shoe shopping? Make sure you know your arch type. In an interview with the folks at The Fashion Spot, Erica Lynn Stanley, design director of ...me Too shoes, said the best way to determine your arch is to step on a piece of paper after wetting the bottom of your foot. You can determine whether you have a normal, flat or high arch by examining your wet footprint. If the middle part of your footprint doesn't show up, you have a high arch, but if you can see most of your footprint then you have a fairly flat arch. Your arch is normal if you see half of your wet footprint. Source:The Fashion Spot


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WHAT YOU CAN DO TODAY: The simplest change you can make is to start following stylish people on places like Instagram. It’ll give you a double whammy: It’ll expose you to great style and give you some inspiration, but it’ll also create an environment where dressing well is “normal”. Need some stylish Instagram recommendations? Check out this post I wrote about my favorite stylish Instagrams here.


It’s official: I’m wearing things that are a decade old. I’ve had both this ivory coat and camel sweater for a whopping 10 years. (Whoa!) I was inspired to wear them together by the colors on this plaid scarf, which I have quite the affinity for - check out 6 ways I’ve worn it, below. Lots of old things on the blog today but a new way to wear them together!
Casual style is one of the most important and personality stating styles that you can opt for every day! And in order to be flabbergasting and blindingly beautiful all the time, you just need to know the basic tips and tricks about causal style. So that’s what we are going to speak about right now, pointing out the main tips and tricks concerning the causal style. The word itself hints about the effortlessness and the relaxed attitude you should have about this style. This is something like a counterbalance to the strict dress code characterized by the rigid dos and don’ts and certain rules that’s impossible to break. So here we present useful casual style tips for women that will polish your day-to-day street style looks to perfection!
Accessorizing is what actually gives an outfit a personal touch. The way you accessorize is an important part of your style. Most of garments in your color are probably (and should be) in neutral colors, so you can combine them when you find it suitable. So, when you’re purchasing accessories, you should be free to get them in wild colors. Also, don’t be afraid to clash together different materials, like edgy chains with pears and feathers, perhaps. An interesting addition to accessorizing somehow everyone tends to forget are buttons – try switching a set from your garment with the one you choose. It doesn’t require any special sewing skills, and it fits any kind of budget. You should know that accessorizing rounds out an outfit, so try to find time to put on a couple of items.
Milliner Gigi Burris O’Hara is known for adding the most delicate details to her intricate hats, so she knows a thing or two about pulling together an outfit with panache. “Looking put together is very different than having it all together, it just takes a bit of mindfulness,” Burris O’Hara pointed out. “Make sure your shoes are shined and put on a hat—immediately you’ll look done.”
How to actually do it: The right pair of earrings can flatter your face shape. For instance, long earrings make your face look skinnier, if it’s on the round side, says jewelry designer Lizzie Fortunato. On the other hand, if you have an oblong face, short, chunky earrings, like oversize studs, will draw focus outward, and your face won't read quite as narrow. If you have a large bust, a necklace should hit an inch above the cleavage or higher. Longer strands or pendants will rest awkwardly on the body and call attention to every contour. Lastly, choose earrings in lighter colors, such as pearls or white stone, to make your face look radiant.
But some of the most creative and rewarding steps are ahead: for instance, finding a great theme for your blog. As mentioned before, WordPress assigned a default theme with installation, but just like in fashion, the same outfit doesn’t look good on everyone. Your default WordPress installation also comes with some sample pages and sample posts which you’ll want to remember to delete before moving forward.
References: Zoltan Torey copes with blindness by reconstructing reality in his head. Wes Anderson called Moonrise Kingdom a "memory of a fantasy," and envisioned the whole "These Days" scene from The Royal Tenenbaums when he first heard the song, building the rest of the movie around that moment (I have no source for this, a friend told me, I'll choose to believe it's true). I also wrote a bit about this in relation to The Virgin Suicides here.
If you don’t pick out your clothing items carefully, you might end up fixing up your outfit every couple of minutes, unable to have any fun at all. Start by choosing shoes which are comfy, and coordinate your outfit with them. Make sure all items fit perfectly, so that nothing is slipping. Also, experts recommend carrying a sturdy chain bag, so your hands can remain free.
Great winter style really boils down to a great pair of boots. Got a great pair of over-the-knee boots? Show them off pairing them with a short dress. Have killer ankle boots you want to make sure the world gets to see? Pair them with cuffed jeans or a dress. And if it’s snowing and you are forced to wear less than fashionable snow boots? Use them as a jumping off point to put together a great new inventive outfit, rather than just throwing them on with just anything.
What’s different is their response. When things go wrong, they quickly look for ways to put them right. They don’t whine, pity themselves, or complain about “bad luck.” They try to learn from what happened to avoid or correct it next time and get on with living their life as best they can. They have this Motivation Engine, which most people lack, to keep them going.
Dylan Suarez of Color Me Nana stresses the importance of your reader-base. “Keep a conversation going with other bloggers out there,” she suggests. “Click on the comments on the blogs you like and research new people in the community you don’t know,” adding, “If you like the content, leave a comment! Or send an email. It’s all a domino effect. Blogging is very much built on community and conversation, so that has to be the main focus.”
“Whenever you think something looks good but you think you couldn’t pull it off, take it to the dressing room and try it on. Some of my most successful styling jobs started with a client saying to me ‘forget it, it’s not my cut, or color, or length’ only for them to end up loving it after they tried it on. What do you have to lose?” Mr. Hernandez     Watch out for these dressing room mistakes it’s time to stop making.
Vancouver, Canada–based blogger Vanessa Hong manages not only her wildly successful blog, The Haute Pursuit, but also her accompanying fashion line, THP Shop, which is beloved by editors and street style stars alike. She's also a mainstay at every fashion week and a street style star in her own right—photographers love shooting her uniquely edgy, contemporary style.
These are only a few marketing strategies to take into consideration. Ensure that you place a high value on social marketing because the imagery of a fashion blog works well on social media platforms. On top of that, social media and blogs account for 23% of internet users time spent online—and over 80% of all American’s frequent social media and blogs.
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