Fashion is a multibillion-dollar industry that has considerable impact on the way ordinary people dress and present themselves and relies heavily on media and advertising to communicate the producer's preferences and goals and influence public perception through various types of promotion; at the same time, fashion can be influenced by social change and counter-trends outside the producer, retailer or advertiser's control. As fashion is driven by trends within and without the fashion industry, fashion blogs and other "new media" outside the control of traditional establishment represent a disruptive innovation to the social dynamics of mass media and fashion consumption in modern consumer society. It is likely that the blogosphere will have a considerable long-term influence on the industry, as the number of fashion based blogs continue to grow, with increasing numbers of consumers able to create and modify the media that they consume, and traditional producers and advertisers adapting their practices to avoid dilution of their own influence.
But beyond your typical publishing schedule, pay attention to popular events and see if you can opportunistically pick up extra Google search and Twitter traffic. For example, when it was broadcasted everywhere last year that Pippa Middleton was wearing pantyhose out and about in London, I jumped in. I wrote a piece about how much I dislike pantyhose, even if fashion’s It Girl was sporting them—and thus capitalized on a newly trending topic. Because I was so quick to react, my blog received a spike in traffic from people looking for articles about Pippa’s fashion statement.
Neely, 31, launched Fashion Toast in 2007. Her particular style of blogging -- photo-heavy posts featuring cool clothes and model poses -- has greatly influenced the generation of influencers who have followed her. While Neely has collaborated with established brands in the past, she recently launched her own line. Are You Am I, a collection of slip dresses, tap pants and distinctly cut tees, is notable for its specificity. For fans who want to emulate Neely's style -- and there are plenty of them -- there is nothing more perfect. 
9. Wear lipstick. Even if your smile is more like the pursed-lip grin of Mona Lisa until you get serious about whitening your teeth or finishing your dental work, a little color energizes your face and brings attention to what you say. And if you're dashing around doing errands or working from home, lipstick may be all you need to perk up the day. Be it a rich nude caramel, sheer sandy pink, rosy tan or go-for-it red, find your best shade and forget about trends.
About Blog Erica is a style influencer, graphic/blog designer, & creator of the fashion DIY blog, Fashionlush. She got her degree in fashion merchandising w/ a minor in textile development & currently lives in the beautiful town of San Diego. Fashionlush is a blog for the style obsessed & showcases Erica’s personal looks, fashion related DIY projects, & her many inspirations in the world of fashion.
On the flip side, this option is “free”, but is going to take more time on your end. Before you reach out to an expert for advice, make sure you do your homework. Experts are often busy people. Make sure you search if they answered the questions you want to ask before. Skim through their blogs, Twitter, check if they’ve been interviewed on a podcast or magazine. If you can’t find the answer you’re looking for, only then should you consider reaching out to them. For that, I highly recommend reading this post: “How to get the attention of your favorite expert”
A blog is a great way to share your personal style, as well as your take on the latest trends from established designers.  A blog that delivers quality content can be a great way to gain recognition as a fashion expert.  While only a few bloggers are seen as true fashion icons, many lesser-known fashion blogs have gained quite a bit of mainstream attention recently, effectively launching the fashion careers of the bloggers behind them.
If you always wear jeans, try swapping them out for a dress one day per week; if you’re a fan of flats, slip into a pair of heels every Friday night. Getting out of your comfort zone is a good way to challenge yourself, in both the sartorial and self-confidence department. “I try to pick one silhouette each season that’s new to add to my wardrobe,” Fisher explained. She prefers wearing pants, so this year, she’s trying out more skirts and dresses—and has even learned a lesson from this experiment: “I find skirts and dresses much easier to put together at 6AM in the morning!”
Rookie Yearbook Four, the print edition of our fourth year, comes out October 20: 352 pages of beautiful writing and art by young people, plus print-only contributions from people like Amandla Stenberg, Kiernan Shipka, Jazz Jennings, Dev Hynes of Blood Orange, Emma Roberts, Sarah Paulson, Charli XCX, DeJ Loaf, Ezra Koenig of Vampire Weekend, Florence Welch of Florence and the Machine, Donna Tartt, Shamir, Chloe of Kitten, Rashida Jones, Tracee Ellis Ross, Joy Williams, Hayley Williams of Paramore, Lorde, Tyler Ford, Ariana Grande, Edward Droste of Grizzly Bear, Solange, and Willow Smith. WHEW. See also: stickers, posters, a cut-out diorama and banner, ET CETERA FOREVER. I've never been able to choose a favorite Rookie Yearbook until now. It is our final one (senior year!) and I can't wait for Rookies THE WORLD OVER to see it. (Mr. Burns laugh, but in the name of good things like self-esteem and creativity.)
How to actually do it: First, a disclaimer. There's no need to break the bank on the basics—tees, button-downs, jeans—of which there are plenty of quality options available at low prices. Instead, splurge (if you can) on the types of items in which even the cheapo versions aren't exactly steals. For instance, bargain cashmere will still set you back $100. But that sweater will stretch out quickly, and then you'll have to blow another $100 to replace it, rather than spending a little more only once. "When buying classics, like a great black blazer, it's important to invest in better fabrics— say, wool—that will hold up better over time," says Minkoff. Try calculating the price per wear to help stave off sticker shock.

Why: Hailing from Sao Paulo, Helena Bordon is one of Brazil’s most influential style bloggers. She started her fashion education from a young age courtesy of her mother, Donata Meirelles, the style director of Vogue Brazil. When Helena was just 7 years old, she’d join her mum at all the top fashion shows and eventually interned at Valentino. Now, Helena is co-founder of Brazilian high street fashion chain 284, as well as finding the time to run her eponymous blog, helenabordon.com, which offers Helena’s insider style, travel and beauty tips. Disclaimer: expect holiday envy.
It’s Friday night and you’re searching through your wardrobe to put together the right outfit, but you just can’t seem to find anything that matches. Sound familiar? This is the kind of struggle all women have, but things don’t have to be too complicated. You can make your life a lot easier with some clever fashion tips that allow you look your best in any occasions. You can adjust your choices based on your personal style, body type and personality, but most of these tips will work for any of woman out there.
What’s different is their response. When things go wrong, they quickly look for ways to put them right. They don’t whine, pity themselves, or complain about “bad luck.” They try to learn from what happened to avoid or correct it next time and get on with living their life as best they can. They have this Motivation Engine, which most people lack, to keep them going.
Dress For Women, Not For Men:The Man Repeller once told us that if women dressed for men, we'd all be wearing bodycon miniskirts and dresses. This is why we have to dress with other women in mind. It actually makes getting dressed easier when you're dressing for style, not for sex, and your confidence will shine through because you'll be more comfortable in what you're wearing.

Kyrzayda Rodriguez is a full-time blogger and mom who is known for her signature haircut, fierce fashion sense and fit physique. Her fashion blog is where you can get inspired by her daily, effortlessly cool outfits. Kyrzayda has a fun, positive and passionate approach to life that shines through all of her style photos, and her fashion choices often include statement coats, over-sized sunglasses, shredded denim, a good amount of sparkle, and bold accessories that you'll want to borrow. More »


Whether you’re getting married, or you’re simply attending a black-tie event, you’ll definitely spend a lot of time searching for the right outfit. In order to be efficient and be happy with your choice, you should go shopping with a proper hairstyle, makeup and shoes, so you can see the bigger picture. Also, don’t forget to put on some nice underwear – you don’t want to dismiss a dress that doesn’t look good on you because you haven’t paid attention to your panty line.
Donate Clothes You'll Never Wear: Stop hoarding. If you haven't worn it recently, then you probably never will. To help decide if you should toss it or not, the experts at Apartment Therapy suggest you answer the following questions: Do you like cut, fabric and colour? Are you comfortable wearing it? Does it fit you now (no, not if you lose 3 inches off your waist in the next month)? Can any damages like stains or holes be fixed? Do you have more than one place to wear it? Can it be combined with other articles of clothing in your closet? When was the last time you wore it (if it's been over a year, nix it)? Source: Apartment Therapy
Though it might vary from location to location, know when the photos are going to come out in the most striking way possible (whatever that might mean for your personal vibe). “Often the best hours for outfit photos are later in the afternoon,” says Chantal van Der Meijden. “I call them the ‘magic hours!’ When the sun is near the horizon and gives a soft hazy front light.”
How to actually do it: Obviously, you want to show off what you're proud of—toned arms or a slim waist. It's the downplaying of less beloved parts that's tricky. One tactic? Add opposite volume, like wearing wide-leg trousers to offset a heavier upper half that's wearing something fitted. "The object is to even yourself out," explains designer Nicole Miller. "So avoid anything too oversize or you'll look bigger." Another idea: Distraction. If you're pear shaped, wear forgettable black pants, then bring the focus upward with a bold scarf, says Louise Roe, the author of the style-advice book Front Roe.
Today I am 20. The Crucible, in which I play Mary Warren, opened at the Walter Kerr Theatre three weeks ago, March 31st—also the eight-year anniversary of this blog. I have a lot of trouble comprehending that writing Style Rookie led to writing for other places, then starting Rookie, then being able to audition for plays that I love and to be inside of them for long periods of time, which is an inexplicably wonderful way to live a life. But I am really really really insanely thankful for all of it, and many of you have followed for a LONG time, and that means a lot. Right now, I'm very slowly writing something that I hope will effectively articulate the strangeness of the way these all overlap—the fictions we get to try on via diary/blog-keeping, and acting, and personal style. But that's a longterm hermit project. I just wanted to mention it because in my attempt to briefly list recent stuff I've been up to, I may sound callous, but: None of this goes unexamined or unappreciated. 

About - I started this blog because I love clothes – thats obvious, right? I think that clothes and fashion are the best way to express yourself. An outfit says a lot more about a person than you’d think. I love sharing my daily outfits & makeup with all of you! I love to shop and I may or may not have a shopping problem (yikes!) but I figured I could at least turn that into something positive – by sharing my favorite fashion items with you!
When I remember eighth grade, I recall scenes my mind illustrated while reading Norwegian Wood, just as well as, and in some cases more vividly than, classmate interactions and walks to school. I spent a lot of freshman year analyzing my close, personal relationships with Rayanne Graff and Laura Palmer. I cried when I had watched The Virgin Suicides so many times that I could no longer remember how I'd first visualized the book. I still miss the characters I'd pictured before, and the school, too. Strangely enough, my first mental images of the Lisbons' house came flooding back to me when I set foot inside a neighbor's for a wake a couple years ago. When I walked outside, I saw that across the street was an old brown Cadillac surrounded by bushes and a sunset, mimicking two Corinne Day photos from the set of The Virgin Suicides almost exactly.
By starting a fashion blog not only do you get to share photos, videos, and write about fashion, but you get to connect with other people who share your interests. Communication is at the heart of blogging, so readers may leave comments on your posts.  By responding to their comments you can build a sense of community on your blog, will which will allow to develop relationships and learn what types of things your readers would like for you to post about.

About Blog Fashion Talks, produced in partnership with CAFA, is a podcast that observes the world through the lens of fashion. Join host Donna Bishop as she interviews designers, stylists, industry insiders and even those outside fashion to reveal insights, observations, personal stories and historical moments on how fashion helps to shape the world we live in and how our world shapes fashion and the clothes we wear.
You can’t always hope to run into a gentleman who will carry your six bags around. So, if you don’t want to end up dealing with all that weight by yourself, learn how to pack efficiently – it can come in real handy when you’re in a hurry. Also, there’s a simple way to avoid your clothes getting all crumpled – put the clothing items in different freezer bags carefully, and place them in your suitcase. This is time-consuming, but if you need to attend an important event, freezer bags will keep your clothes clean and neat.
But before you drop a few grand on a new wardrobe of very trendy pieces, take some tips from fashion professionals, including Net-A-Porter’s Fashion Director Lisa Aiken, stylist-turned-jeweler Jennifer Fisher and milliner extraordinaire Gigi Burris O’Hara. Here, these industry insiders drop some knowledge on how to overhaul your closet, shop a bit smarter and look like you always sit front row at NYFW. Here’s to a chic and stylish New Year!

As you grow your blog and build up a following you will have the opportunity to network with other fashion bloggers.  This not only let’s you meet new people with similar interests, but it also opens the door for publicity.  If you have a great blog and put in some time into networking with other fashion bloggers you can grow your blog readership and potentially become a fashion blogging celebrity!
I also loved “copy your competition and then be better”; what sets each person/blog apart is the perspective they write from. We’re all unique like snowflakes (how precious) but the reality of it is, how are you showing that uniqueness? In order to be a successful blogger, you need to connect with your audience in a way they want to be connected with. Recycling ideas and putting your unique voice and creativity on them is how you’ll connect in a different way than others have. I just bought a book, “Steal like an artist” (by Austin Kleon) that talks about this exact thing!
Vancouver, Canada–based blogger Vanessa Hong manages not only her wildly successful blog, The Haute Pursuit, but also her accompanying fashion line, THP Shop, which is beloved by editors and street style stars alike. She's also a mainstay at every fashion week and a street style star in her own right—photographers love shooting her uniquely edgy, contemporary style.
Why: Since stumbling across this gorgeous blog, our lives have been so much more colourful. Jess goes beyond the standard #OOTD posts and her site’s a sartorial treasure trove full of styling advice, galleries and even some tips for budding bloggers if you’re thinking of making this list some day. Her masterfully saturated and unique photography is what sets her apart from the rest of the pack and we still can’t stop thinking about her guide to wearing colour this spring…

What’s different is their response. When things go wrong, they quickly look for ways to put them right. They don’t whine, pity themselves, or complain about “bad luck.” They try to learn from what happened to avoid or correct it next time and get on with living their life as best they can. They have this Motivation Engine, which most people lack, to keep them going.
VI. My boyfriend and I take a tiny road trip during spring break. We skip stones on the beach, drink Coke out of glass bottles, and watch a pink sunset sky settle into nighttime. We walk along train tracks in the dark and stop to look at an old car behind a restaurant. I ask him to stand in front of it so I can take a Polaroid, the only picture I would have of him.
The constant search for New! and More Original! and Never-Used-Before-for-a-Show venues can drive designers to some obscure places, and pretty risky choices. This season that meant a plethora of shows held en plein-air, unpredictable weather patterns be damned. In New York, rain poured down on Telfar’s show at the Blade helipad on 34th street (and a temporary tarp erected above guests’ heads blew away); it dripped off the umbrellas into attendees’ legs in the Marble Cemetery garden in the East Village at Rodarte, as well as onto the tulle dresses sprinkled among the roses; and it misted over the benches placed outside the original frame houses at the Weeksville Heritage Center, a historic Brooklyn site commemorating one of the first free African-American communities of the 19th century, where Kerby Jean-Raymond set his Pyer Moss show.

4. Dress age-irrelevant. Who says you can't wear a black fisherman cap, short-sleeve or message T-shirts, funky sneakers, slouchy Army-green cargo pants and your hair in a tousle? A little infusion of urban, hippie or eclectic style makes every wardrobe, from classic to casual, a little cooler. Celebs like Meg Ryan, Lisa Bonet, Sharon Stone, Téa Leoni, Robin Wright, Halle Berry and Calista Flockhart all dress in age-irrelevant but supercool ways in their private lives.
If you’re anything like me, one of your favorite pasttimes, amongst Netflix bingeing and cake baking, is looking at fashion blogs and borderline-stalking bloggers on their websites and social media accounts for outfit inspo. This is a great and enjoyable hobby to have, but can be disheartening if you’re a college student and can barely afford a Venti Starbucks, much less a Valentino purse. Most fashion blogs seem to be full of designer accessories and expensive jeans. But style is style, regardless of the price tag or brand, and whether you spend $5 or $500 on sunglasses, fashion is for all of us. 

How to actually do it: First, a disclaimer. There's no need to break the bank on the basics—tees, button-downs, jeans—of which there are plenty of quality options available at low prices. Instead, splurge (if you can) on the types of items in which even the cheapo versions aren't exactly steals. For instance, bargain cashmere will still set you back $100. But that sweater will stretch out quickly, and then you'll have to blow another $100 to replace it, rather than spending a little more only once. "When buying classics, like a great black blazer, it's important to invest in better fabrics— say, wool—that will hold up better over time," says Minkoff. Try calculating the price per wear to help stave off sticker shock.
You might accurately describe Alyson Walsh as the Alexa Chung of her generation: She prefers wearing a good pair of jeans and a T-shirt over anything too fussy. She writes that she started her blog, That's Not My Age, with one mission: "I've always strongly believed that you don't have to have youth to have style, and I wanted to share ideas and celebrate inspirational women (and men) of all ages."

I'm not saying that you have to be perfect all the time. It's absolutely fine to make mistakes, because it's sometimes the only way for you to learn and improve your style. I encourage you to get to know yourself better, simply by exposing yourself to new styles and clothes. Experimenting and having fun with fashion is the key to evolving your style.

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