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The segment of bloggers in their 30s, 40s, 50s, and beyond may be small, but it's mighty. We aim to enlighten you, dear reader, about the ladies of all ages who are killing the fashion-blogging game at the moment—from the 25-year-old whippersnappers to the 65-year-olds who've been at it for a good while longer. Prepare to be majorly inspired by all the women showing off their unique (and frankly, fun) looks. Keep scrolling to meet the best fashion bloggers of every age group!
This was GREAT content and really helpful. I had already instinctually gone towards a few of the set up things, and the good content idea. Thank you for validating that long posts with good content are good things- I have had many people coach me in the opposite direction. My posts have a lot of content and are long, so I’m glad to hear that I’m not breaking every rule in the book. Thanks for the networking ideas, I had not seen these before.
“One of the most important things that people need to realize is that just because they buy something in their ‘size,’ doesn’t mean that it’s going to fit them. People get very invested in being a certain size but this is a huge mistake as different designers cut for different body types and also, many companies ‘play with size’ in order to flatter customers. Buy what fits, regardless of the number on the tag.” —Michael O’Connor, personal stylist

Think quality over quantity. When shopping, pay attention to the materials and craftsmanship of the garments you purchase. Then once you buy quality items, take proper care of them. Have them tailored, have them professionally cleaned regularly as needed, hang them on velvet hangers (just say no to wire hangers!), take your shoes to a cobbler when they need to be polished or resoled. Basic care will go a long way in extending the life of your clothes and shoes!
Mason, who writes a monthly column for Marie Claire and designed her own collection for Modcloth last fall, is one of the most in-demand bloggers working right now. The 29-year-old writer played a role in the promotion and social media around Target's new plus-size collection Ava & Viv and is also a budding TV personality, offering style advice on programs including "Today" and "Good Morning America." Mason is notable because she uses her blog as a platform to discuss bigger social issues, including race, sexuality and body image. 
If you really can’t spare a dime (because you’ve spent it all on new clothes and shoes), starting a fashion blog can be free. You can easily and quickly open a new account on a free platform like WordPress.com or Blogger. But before you do that, you should understand that such free platforms come with many disadvantages. If you want to start the right way, we strongly suggest starting with a self-hosted WordPress blog.
Camille Charriere is an enviably chic Parisian expat now based in London, where she photographs her daily outfit to inspire her many fans. Camille's style is definitely informed by a French fashion sensibility, and she has a genius flair for mixing structured basics (such as a tweed blazer or white t-shirt) with more glamorous separates (say, a satin midi-length skirt). You can use the "Store" link on her site to shop Camille's actual looks via Instagram, so you can recreate her effortlessly stylish outfits. More »

You check the app first thing after your alarm goes off in the morning, so why not let it influence your outfit for the day. “It shows me how a mix of women are dressing, from designers to stylists to influencers to my friends and which styles they’re actually wearing day to day,” said Taylor. Consider saving inspiring outfits into a “Collection” on your account, so you can easily access outfits you want to emulate.


Expect to hear this term bandied around a lot next summer. If you like fashion and function to come balanced, then this is a good trend go-to. Denim boiler suits, combat trousers (a style that has been out of fashion long enough to make a return), oversized anoraks and utilitarian jackets prevailed on catwalks including Fendi, Dries Van Noten, Isabal Marant, Balmain, Givenchy and Hermès. Regarding the combat trousers, don't panic - these aren't military inspired, and instead loose-cut with pockets that aren't bulky.


If you also purchased this sweater recently - or already had one like it in your closet - here’s another way to wear it! In my first outfit, I paired it with jeans, sneakers and hot pink accessories. This look is so different it hardly feels like the same sweater, and gives you even more bang for your buck by making it work for occasions beyond weekend casual. It’s written all over my face - this is such a fun, colorful look!
“Does this accentuate the best version of who I am as a woman?” Brother Vellies designer Aurora James asks this, before buying a vibrant animal-print coat or an over-the-top dress. “For me, I love things that have a ‘wow factor,’ so if I’m going to splurge and buy something, I want it to be the clothing version of myself,” James explains. It’s a brilliant trick for making sure that your purchase is something you’ll actually wear; if you feel like yourself in a piece of clothing, you’re more likely to gravitate towards it when it’s hanging in your closet.

If you invest in one dress style next season, make sure it has ruching - a romantic take on body-con, and much more forgiving. Carefully-positioned ruching has mighty figure-enhancing potential; it adds curves to slimmer frames and those with curvier silhouettes will appreciate its ability to stretch in the right places. Givenchy balanced ruched detailing with accordion pleating to create a dress that will be at the top of many wishlists next season, while Calvin Klein used it to cinch it in the waist.

Once you’ve gained a solid following, you can start reaching out to clothing brands. This is the fun part! The first step is to create a list of PR or word of mouth marketing agencies that represent the brands you love and ask to be added to their media list. (Try Googling the brand name you’re after and the phrase “PR firm.” It’s likely a press release will pop up, giving you the contact information you need.) It’s also helpful to keep tabs on the industry by reading sites such as PRSA.org, FashionablyMarketing.Me, and PR Couture.
Whether you’re getting married, or you’re simply attending a black-tie event, you’ll definitely spend a lot of time searching for the right outfit. In order to be efficient and be happy with your choice, you should go shopping with a proper hairstyle, makeup and shoes, so you can see the bigger picture. Also, don’t forget to put on some nice underwear – you don’t want to dismiss a dress that doesn’t look good on you because you haven’t paid attention to your panty line.
Kathleen’s blog was created out of the realization that post-grad life wasn’t as fabulous as Carrie Bradshaw had led her to believe (even as adults, we’re still trying to solve the puzzle of how Carrie could afford a closet-full of Manolos on a writer’s salary). But looking at her inspiring outfits and picture-perfect lifestyle, you might have to disagree that it is extremely fabulous (except she pulls it all off with affordable pieces and doable outfit ideas).

How to actually do it: "Where your breasts sit on your chest makes a big difference in how clothes fit," says Vazquez. In other words, if you're wearing a bra that fits properly, there will be no sagging or bulging—and that means your silhouette will look trimmer from every angle. The target is midway between your elbows and shoulders. You've scored a match when "the front center panel of the bra lays flat, there's no wrinkling or gapping in the cups, and the bra is not hiking up or creating bulges," says Kristen Supulski, the director of merchandising for Vanity Fair Brands lingerie. "If you can squeeze just two fingers under the band and it still feels snug, that's the perfect fit."
As we get ready to usher in a new year, it's also time to usher in a new set of trends. According to the runways, the street style scene, and the best dressed A-listers, these are the emerging fashion trends to watch in 2018. Whether your resolution is to take more style risks or hone in on your wardrobe, these are the looks to weave into your wardrobe. Plus, the trends it's time to retire (for now).
Accessorizing is what actually gives an outfit a personal touch. The way you accessorize is an important part of your style. Most of garments in your color are probably (and should be) in neutral colors, so you can combine them when you find it suitable. So, when you’re purchasing accessories, you should be free to get them in wild colors. Also, don’t be afraid to clash together different materials, like edgy chains with pears and feathers, perhaps. An interesting addition to accessorizing somehow everyone tends to forget are buttons – try switching a set from your garment with the one you choose. It doesn’t require any special sewing skills, and it fits any kind of budget. You should know that accessorizing rounds out an outfit, so try to find time to put on a couple of items.
This was GREAT content and really helpful. I had already instinctually gone towards a few of the set up things, and the good content idea. Thank you for validating that long posts with good content are good things- I have had many people coach me in the opposite direction. My posts have a lot of content and are long, so I’m glad to hear that I’m not breaking every rule in the book. Thanks for the networking ideas, I had not seen these before.
You know how some people simply know how to wear the right clothes? There’s no mystery there, and actually, you could pull it off, too, by just thinking about what you’re wearing a little bit more. It all depends on how your body is built – you should tend to accent your features in the right way. For example, wearing V neck will make your torso look longer, and wearing nude pups will do miracles for the length of your legs. Embrace your shape and learn to love all its imperfections.
4. Dress age-irrelevant. Who says you can't wear a black fisherman cap, short-sleeve or message T-shirts, funky sneakers, slouchy Army-green cargo pants and your hair in a tousle? A little infusion of urban, hippie or eclectic style makes every wardrobe, from classic to casual, a little cooler. Celebs like Meg Ryan, Lisa Bonet, Sharon Stone, Téa Leoni, Robin Wright, Halle Berry and Calista Flockhart all dress in age-irrelevant but supercool ways in their private lives.
It covers many aspects of men's fashion, from Menswear 101 to Outfit of the Day to Dressiquette. For instance, there are fascinating articles entitled “Braces or Belt, Never Both,” “Match Leather to Leather and Metal to Metal,” and “Dressiquette – Your socks should match your pants.” (Although your socks should match your pants, not your shoes, Sergio believes you only need to worry about this in formal situations – he prefers high-contrast brightly colored socks).
Why: Of Turkish/Iranian Jewish descent, Medine kicked off her career with a blog called Boogers + Bagels. Her ironic fashion-addict asides soon had her readers rolling in the aisles, and she decided to focus on the topic full-time after a joky conversation while out shopping with a friend about how ‘man-repelling’ all the fashion-forward outfits they loved were. It’s now a male-scaring empire, providing in-depth intel: ‘The difference between Mom Jeans and Dad Jeans’, the fabulous ‘Manstagram’ – all the best fash items du jour – and fun features and style news aplenty.
There are different ways to avoid calluses, which can really make your day difficult. Most of those problems come from high heels, right? Up until now, I’ve tried different kinds of methods, and the most effective one includes the freezer, believe it or not. If you fill a couple of freezer bags with water, place them in your shoes, and put them into your freezer to stay overnight, you’ll be able to see a huge difference in the morning.
The past few years have been dauntingly magical, with many thanks to supporters of Rookie and of the other odds and ends listed here, and I'm just at an interesting time right now in figuring out what's next. Thanks for sticking around, coming by for a first time, what have you -- I know I said last spring that I was trying to let go of my need to document, but I figured out in writing the Forever letter:
Utah-based Christine Andrew is the blogger behind "Hello Fashion" and the founder of clothing line ILY Couture. She originally launched her blog to promote her clothing line, but it soon evolved into an online diary of her super-stylish IRL wardrobe and shopping finds. Today, Christine shares her creativity and love of fashion through her popular outfit posts, which include plenty of "how to style" tips that her fans love. Christine's sense of style blends feminine and sporty pieces, so you'll often see her grounding a more feminine, dressy look with sneakers or ankle boots. More »

The New York Times "Style" section writer, Eric Wilson, did an extensive study on the impact of fashion bloggers on the fashion industry for one of his style columns. Wilson wrote that these bloggers have ascended ‘from the nosebleed seats to the front row’ in the past year and that the divide between the ‘high code’ editors with a professional opinion and the ‘amateur’ fashion bloggers is beginning to disintegrate. Wilson interviewed prominent publicists, editors and designers. Publicist Kelly Cutrone stated that over the past two years, there has been a complete change in who is writing about fashion. Not only does Cutrone say she needs to keep a watch on the editors of mainstream writings, such as Vogue and Elle, but now she needs to monitor on the millions of fashion bloggers around the world. Cutrone goes on the later state that once these bloggers post anything on the internet, it never comes off, and it now becomes the first thing that the designers will see.[5]
9. Wear lipstick. Even if your smile is more like the pursed-lip grin of Mona Lisa until you get serious about whitening your teeth or finishing your dental work, a little color energizes your face and brings attention to what you say. And if you're dashing around doing errands or working from home, lipstick may be all you need to perk up the day. Be it a rich nude caramel, sheer sandy pink, rosy tan or go-for-it red, find your best shade and forget about trends. 

The hardest part of shopping is deciding when it’s enough. It’s more than easy to be carried away, but with a little bit of planning, you’ll be able to make it work. Start by making a list of items you need. Second step is to look for possible discounts, or some coupons you might have. However, don’t buy something just because it’s cheap – the chances you won’t put it one more than twice. Remember, cost-effective and cheap are not synonyms. It’s important to stick with your schedule, and make a type of agreement with yourself. Also, always pick quality before quantity. If you’re in doubt should you purchase an expensive item, make sure to check its lining – if you’re able to notice its quality, take it. A nice lining is a signature of designer clothes.
For the best chances of converting people to readers of your site, write about topics that will be interesting for the readers of that particular blog. For example, if your blog covers bargain fashion deals and the site you’re guest posting on targets professional women, combine those efforts by writing a post on, say, five workplace looks under $50.

There are different ways to avoid calluses, which can really make your day difficult. Most of those problems come from high heels, right? Up until now, I’ve tried different kinds of methods, and the most effective one includes the freezer, believe it or not. If you fill a couple of freezer bags with water, place them in your shoes, and put them into your freezer to stay overnight, you’ll be able to see a huge difference in the morning.


The blogosphere has indeed opened up many doors for the fashion industry, one of which is allowing the ordinary people to partake in the 'elite' fashion world and discuss their likes and dislikes on the way fashion is presented in the media.[6] In 2008, the Pulitzer Prize winning fashion writer and former blogger Robin Givhan, claimed that fashion blogs had democratized the fashion industry. Givhan had also written in Harpers Bazaar that 'The rise of the fashion blogger has evolved [fashion] from an aristocratic business dominated by omnipotent designers into a democratic one in which everyone has access to stylistic clothes...the average people, too often estranged from fashion, is not taking ownership of it'.[7] A similar statement was said by Constance White, the style director for E-bay and former fashion journalist, saying that the impact of the fashion blogosphere has allowed the whole population to take ownership of the fashion world, including people of all different races, genders, and social standings.[8] The Daily Mail writer Karen Kay suggested once in an interview that blogs allow anyone to both critique and praise designers, regardless of the often ‘needed’ professional opinion, with the help fashion blogs, the consumers are helping to set the trends.[9]

There is much to consider before you begin writing your fashion blog, and next on the list is making it look amazing. Fashion is all about appearance, so it is essential that you make your blog look amazing. Whether you select a template from WordPress, or have you website custom designed—it must have a clean, crisp, modern, and stylish appearance. Also ensure that your website is responsive (aka mobile friendly), since fashionistas want to be able to browse their favorite fashions while on the go.
Los Angeles-based wardrobe stylist and YouTube vlogger Chriselle Lim is the fashionable force behind "The Chriselle Factor," a fashion blog that provides insight into her personal fashion style. Chriselle's site covers fashion, beauty, and lifestyle topics, ranging from travel to fitness and home decor. In the Fashion section of her blog, Chriselle shares photos of the drool-worthy outfits she wears to her jaunts to Fashion Week in Paris and New York City, among other stylish points of travel. Informed by a fashion sense that's super-feminine and completely trend-obsessed, this blog is a major destination for anyone looking for up-to-the-moment fashion inspiration. More »
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