Hi! I'm editor-in-chief of Rookie, a website for teenage girls that I founded in 2011. Every year we put out a book that compiles the best content from that year of the site. Our most recent is Rookie Yearbook Three, published by Razorbill. It is just over 350 pages, and in addition to loads of beautiful artwork and writing are print-exclusives like stickers, valentines, a Rookie pennant, and contributions from the likes of Dakota and Elle Fanning, Shailene Woodley, Lorde, Grimes, Kelis, Sia, Broad City, Bob's Burgers, and more.
In the constantly growing landscape of fashion bloggers, it's an unfortunate fact that the younger crowd significantly outnumbers ladies of a certain age. It seems everywhere you look, it's nothing but beautiful 20-somethings showing off their style, and while there are certainly more of them, that doesn't make them any more relevant or valuable than their more mature counterparts. Fashion is universal, after all.
Gray checked blazers took over the street style scene and our Instagram feeds this past season, but the trend is just getting started. Flourishing into full-on plaid, the print was everywhere from the runways to the street style set outside the shows. From colorful coats to menswear-inspired blazers to unexpected plaid accessories, there are endless ways to weave the trend into your wardrobe this year.
1. Get a graphic designer’s help early on. Even if you purchase a wordpress theme and add your own logo, your web site can still look like crap. I’ve seen blurry logos and color-schemes that make me want to gouge my eyes out…from bloggers who think their site looks great. The more professional-looking your site, the more trust your readers will have in you.
Based in Charleston, Julia Engel also started her blog, Gal Meets Glam, when she was a college student. At first, her style landed her partnerships with brands such as Coach, Gap, and Tory Burch. Lately, she’s become one of the top fashion Instagram influencers with a following of 1.1 million. And, she is going to be launching her own line of clothing soon.
You can’t always hope to run into a gentleman who will carry your six bags around. So, if you don’t want to end up dealing with all that weight by yourself, learn how to pack efficiently – it can come in real handy when you’re in a hurry. Also, there’s a simple way to avoid your clothes getting all crumpled – put the clothing items in different freezer bags carefully, and place them in your suitcase. This is time-consuming, but if you need to attend an important event, freezer bags will keep your clothes clean and neat.
VI. My boyfriend and I take a tiny road trip during spring break. We skip stones on the beach, drink Coke out of glass bottles, and watch a pink sunset sky settle into nighttime. We walk along train tracks in the dark and stop to look at an old car behind a restaurant. I ask him to stand in front of it so I can take a Polaroid, the only picture I would have of him.

About Blog Fashion Talks, produced in partnership with CAFA, is a podcast that observes the world through the lens of fashion. Join host Donna Bishop as she interviews designers, stylists, industry insiders and even those outside fashion to reveal insights, observations, personal stories and historical moments on how fashion helps to shape the world we live in and how our world shapes fashion and the clothes we wear. 

And for an expert tip: Arabelle of Fashion Pirate attributes her inspiration to her friends, sharing, “it was their unintentional encouragement that got me to where I am today,” adding that, through the blogging process, she sees the most important change from start-to-finish as “the many friends [she’s] made from blogging, and the experiences [she’s] had with them.” So, bloggers, there's power in numbers.
Milliner Gigi Burris O’Hara is known for adding the most delicate details to her intricate hats, so she knows a thing or two about pulling together an outfit with panache. “Looking put together is very different than having it all together, it just takes a bit of mindfulness,” Burris O’Hara pointed out. “Make sure your shoes are shined and put on a hat—immediately you’ll look done.”
If Your Weight Changes A Lot, Update Your Wardrobe: This goes back to the point of not pretending things fit when they don't. It's important to make sure our clothing fits, and though it's hard to admit that you've gained weight (trust us, we struggle with this) or when you've lost weight, you can ignore the fact and stick with the same baggy clothes. Either way, it's kind of a fun reason to update your wardrobe.
The segment of bloggers in their 30s, 40s, 50s, and beyond may be small, but it's mighty. We aim to enlighten you, dear reader, about the ladies of all ages who are killing the fashion-blogging game at the moment—from the 25-year-old whippersnappers to the 65-year-olds who've been at it for a good while longer. Prepare to be majorly inspired by all the women showing off their unique (and frankly, fun) looks. Keep scrolling to meet the best fashion bloggers of every age group!

As you grow your blog and build up a following you will have the opportunity to network with other fashion bloggers.  This not only let’s you meet new people with similar interests, but it also opens the door for publicity.  If you have a great blog and put in some time into networking with other fashion bloggers you can grow your blog readership and potentially become a fashion blogging celebrity!


"We Wore What" is the brainchild of Danielle Bernstein, who launched her passion for fashion project while a student at New York City's Fashion Institute of Technology. What began as a daily outfit inspiration blog has grown into an aspirational site for those who crave all things beautiful, with posts covering fashion, decor, and lifestyle. Still, it's the fashion photos that keep many of Danielle's million-plus followers coming back, as "Who Wore What" shares impeccably curated and styled outfits from its founder's daily charmed life. More »

Today is the last day of 2017. This was a crazy and unforgettable year of my life. I’m so grateful for everything that happened (even the bad things), all the people I’ve met and all the things that are going to happen in 2018. Love you all and thank you for always supporting me ♥️ #blessed #bye2017 #🌴 #🇧🇷 #🧜🏽‍♀️ photo by one of my faves of 2017 @marianne_fonseca 🌊

A significant section of the blog is “Outfits,” and this predominantly features what Grasie wears in her daily activities. The posts are highly visual, with captions describing the outfits worn, often explaining why Grasie likes and wears particular items. She generally includes links to sites where her fans can buy items to emulate her look, often giving alternatives in various price ranges.
The New York Times "Style" section writer, Eric Wilson, did an extensive study on the impact of fashion bloggers on the fashion industry for one of his style columns. Wilson wrote that these bloggers have ascended ‘from the nosebleed seats to the front row’ in the past year and that the divide between the ‘high code’ editors with a professional opinion and the ‘amateur’ fashion bloggers is beginning to disintegrate. Wilson interviewed prominent publicists, editors and designers. Publicist Kelly Cutrone stated that over the past two years, there has been a complete change in who is writing about fashion. Not only does Cutrone say she needs to keep a watch on the editors of mainstream writings, such as Vogue and Elle, but now she needs to monitor on the millions of fashion bloggers around the world. Cutrone goes on the later state that once these bloggers post anything on the internet, it never comes off, and it now becomes the first thing that the designers will see.[5]
How to actually do it: Strive to wear colors that enhance one another rather than "match" in the traditional sense. For an easy hack, says Minkoff, "look at a simple color wheel. The colors that are opposite each other on the wheel complement each other." (Think non-obvious but fetching combos, like orange and navy or purple and saffron.) Diversifying your accessories, in both color and texture, is another do. (A beloved trio from the vault of Betty Halbreich, a personal shopper at New York City's Bergdorf Goodman and the author of the style memoir I'll Drink to That: "A black dress, navy shoes, and a burgundy handbag.") And under no circumstances should you ever rock a suite of jewelry. Says Vazquez, " Anything that was sold together as a set looks really dated."

Why: Since stumbling across this gorgeous blog, our lives have been so much more colourful. Jess goes beyond the standard #OOTD posts and her site’s a sartorial treasure trove full of styling advice, galleries and even some tips for budding bloggers if you’re thinking of making this list some day. Her masterfully saturated and unique photography is what sets her apart from the rest of the pack and we still can’t stop thinking about her guide to wearing colour this spring…
Things were balmier in Milan, when Missoni held its 65th anniversary show on a rooftop, though the wind did pick up enough to make it hard for musical guest star Michael Nyman to turn the pages of his sheet music. And in Paris, everyone got downright lucky: Hermès staged its show at the Hippodrome de Longchamp where the horse track was obscured by a giant runway-long mirror angled up to reflect the clouds drifting across a soft blue sky; Sonia Rykiel unveiled a collection at night in a pedestrian thoroughfare in the Sixth Arrondissement of Paris, a.k.a. the newly christened Allée Sonia Rykiel (the first street ever named after a designer in the city); and Marine Serre’s latest looks traversed an elevated walkway overlooking endless railroad tracks. There were more, but you get where we’re going. — V.F.
A sloppily cuffed jean. An ill-fitting blazer. A dress that shows just a little too much to be referred to as "tastefully sheer." These are the things that fashion editors and stylists can spot from a million miles away. To those in the biz, the proper proportions of a crop top may be obvious, but for those seeing the trends in a magazine or online, it can be a little trickier to know exactly how to wear everything.
There aren’t many redeeming factors about living through really cold weather fashion wise, but it is the only time during the year that you can wear fur (or faux fur, of course). So just have fun with it! You can wear fur with just about anything to give your outfit an instant upgrade. Unvest in a statement fur topper, throw on a fur vest or stole over your winter coat, or find cool fur accent pieces like fur collars or even fur mittens to liven up your winter outfits.

Last August/September, I filmed a supporting role in Enough Said, real live goddess Nicole Holofcener's recent movie. (Early readers of this blog will remember lame references to musical theater. In the words of KP, This is a part of me.) It's out in theaters now! I'm really proud of it and still shocked that I got to work with such funny, wonderful humans.

Emily Schuman is a former Conde Nast staffer (including a stint at Teen Vogue), who in 2008 combined her love of fashion, beauty, and food to launch her website "Cupcakes and Cashmere." Today, Emily has published a best-selling book inspired by her blog, and is the entrepreneur behind a clothing line that's sold at major retailers, including Nordstrom and Bloomingdales, as well as her own e-commerce lifestyle site. On Cupcakes and Cashmere, Emily shares her evolving fashion style through outfit posts, which tend toward casually chic everyday looks, many involving denim, black trousers, or sheath dresses. More »
Rookie Yearbook Four, the print edition of our fourth year, comes out October 20: 352 pages of beautiful writing and art by young people, plus print-only contributions from people like Amandla Stenberg, Kiernan Shipka, Jazz Jennings, Dev Hynes of Blood Orange, Emma Roberts, Sarah Paulson, Charli XCX, DeJ Loaf, Ezra Koenig of Vampire Weekend, Florence Welch of Florence and the Machine, Donna Tartt, Shamir, Chloe of Kitten, Rashida Jones, Tracee Ellis Ross, Joy Williams, Hayley Williams of Paramore, Lorde, Tyler Ford, Ariana Grande, Edward Droste of Grizzly Bear, Solange, and Willow Smith. WHEW. See also: stickers, posters, a cut-out diorama and banner, ET CETERA FOREVER. I've never been able to choose a favorite Rookie Yearbook until now. It is our final one (senior year!) and I can't wait for Rookies THE WORLD OVER to see it. (Mr. Burns laugh, but in the name of good things like self-esteem and creativity.) 

Founder of Independent Fashion Blogger (IFB), Jennine Jacob, stated how thrilled she was to get the validation from high-end fashion designers (such as Proenza Schouler) that fashion blogging has an incredible impact on the fashion world. Imran Amed stated that there will always be designers and editors that will never fully wrap their head on the huge impact fashion blogging and social media has on the industry, but on the other side of the spectrum, there are numerous designers, editors, branders and writers that do understand and are “coming on board”. He also states that this is a fairly new phenomenon that will take time for fashion world to reap the full benefits.[4]
“Remember how in ‘The Devil Wears Prada’ the editor always wore a single white Hermes scarf as her signature piece? What’s your version of this? No matter how traditional or fashion forward you like to be, have a think about what pieces you really gravitate to and make it your signature style. And it doesn’t have to be a scarf. Consider bright colored shoes, men’s style watches, or classic shirts.” —Ms. Narain
About Blog Fashion Talks, produced in partnership with CAFA, is a podcast that observes the world through the lens of fashion. Join host Donna Bishop as she interviews designers, stylists, industry insiders and even those outside fashion to reveal insights, observations, personal stories and historical moments on how fashion helps to shape the world we live in and how our world shapes fashion and the clothes we wear.
Don't Pretend It Fits: We've all been there, standing in the dressing room and convincing ourselves that the button will magically stay closed when we get home (and then, of course, it doesn't). These are the times where we have to accept that our bodies have changed in one way or another, and buy clothes that fit. Because you know what happens to the clothes that don't fit (cue garbage bags being dropped off at Goodwill here).
As we get ready to usher in a new year, it's also time to usher in a new set of trends. According to the runways, the street style scene, and the best dressed A-listers, these are the emerging fashion trends to watch in 2018. Whether your resolution is to take more style risks or hone in on your wardrobe, these are the looks to weave into your wardrobe. Plus, the trends it's time to retire (for now).
Kyrzayda Rodriguez is a full-time blogger and mom who is known for her signature haircut, fierce fashion sense and fit physique. Her fashion blog is where you can get inspired by her daily, effortlessly cool outfits. Kyrzayda has a fun, positive and passionate approach to life that shines through all of her style photos, and her fashion choices often include statement coats, over-sized sunglasses, shredded denim, a good amount of sparkle, and bold accessories that you'll want to borrow. More »

The four dresses I’m wearing in today’s post, and everything below is under $100. Nordstrom has something on a budget for everyone – no matter the color, shape, or size you are looking for, and no matter the occasion. Whether it’s sequins for New Year’s, red for Christmas, or pastels and prints for your next holiday parties and soirees – they’ve got it.


Expect to hear this term bandied around a lot next summer. If you like fashion and function to come balanced, then this is a good trend go-to. Denim boiler suits, combat trousers (a style that has been out of fashion long enough to make a return), oversized anoraks and utilitarian jackets prevailed on catwalks including Fendi, Dries Van Noten, Isabal Marant, Balmain, Givenchy and Hermès. Regarding the combat trousers, don't panic - these aren't military inspired, and instead loose-cut with pockets that aren't bulky.
Turn your calculator on, since this step is all about your payment options. You can choose the 12-month account plan for the lowest price or you might want to consider making a longer commitment. The other two hosting packages will last you twice or thrice the time, and your monthly fee will be lower! As for the rest of the boxes, you can leave them unchecked for now if you want, and return to them when the need occurs.
On the flip side, this option is “free”, but is going to take more time on your end. Before you reach out to an expert for advice, make sure you do your homework. Experts are often busy people. Make sure you search if they answered the questions you want to ask before. Skim through their blogs, Twitter, check if they’ve been interviewed on a podcast or magazine. If you can’t find the answer you’re looking for, only then should you consider reaching out to them. For that, I highly recommend reading this post: “How to get the attention of your favorite expert”

With top-tier fashion bloggers raking in multimillion-dollar campaigns, it’s no wonder every self-proclaimed fashionista wants to launch a personal style site. But not all outfit posts are created equal. These fashion bloggers stand out from the pack thanks to their one-of-a-kind sartorial sense and sharp business acumen. Click through the slideshow above to meet the dynamic women ruling the blogosphere and our picks for the best fashion blogs of 2018. May the best blog win.
“Are you a boho gal who loves kale salads, yoga sessions, and beaded jewelry? Or are you a preppy woman, who loves anything from Kate Spade and has a penchant for stripes? Ask yourself what image you want to project, and how you would want people to describe you based on first impressions. The truth is they are already thinking something about you when they meet you so make sure it’s what you want!” —Christina-Lauren Pollack, fashion expert and Editor of Inspirations & Celebrations     Next, check out these styling tricks that can help you revamp your wardrobe in a weekend.
"My style is really minimalist. The simpler, the better. I always try to have a balance between what I'm wearing in my upper and lower body. If I'm wearing some simple jeans or a simple skirt, I try to add some scarves or lots of necklaces. If I wear lots of neck accessories I avoid using big hats and lots of bracelets. And it's the other way round: If I'm wearing some saggy jeans with a huge belt I try to keep it simple in the upper body. " —Submitted by Valeria Bernal Malek
But before you drop a few grand on a new wardrobe of very trendy pieces, take some tips from fashion professionals, including Net-A-Porter’s Fashion Director Lisa Aiken, stylist-turned-jeweler Jennifer Fisher and milliner extraordinaire Gigi Burris O’Hara. Here, these industry insiders drop some knowledge on how to overhaul your closet, shop a bit smarter and look like you always sit front row at NYFW. Here’s to a chic and stylish New Year!

About Blog Extra Petite is a fashion and lifestyle blog by Jean that provides styling ideas and shopping information. This blog also aims to share fashion suggestions and solutions for women who want to look stylish and feel confident at any height or size. Her style is still very office friendly most of the time, while also being very colourful and on-trend.


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“I don’t recommend buying a highly trendy item for a lot of money because in just a few months it’s almost guaranteed to be on the ‘OUT’ list next year. One example this season are the embellished handbags. These fun bags with stars, hearts, moons, and beading can be super fun for some nights out but really shouldn’t be a big part of your fashion budget. I’d look to stores like Zara or Topshop for great versions at an affordable price.” —Mr. Hernandez

Speaking of rules, we should mentioned those regarding showing skin. It’s pretty simple – show one body part at a time. So if you’re showing your cleavage, pay attention you’re not combining that with miniskirts, and the other way around. Looking and feeling attractive shouldn’t be based on how naked you are. A little bit of mystery is always a nice touch.
3. Give “them” a “package deal”. If you have a taste for looking good, why not pass that gift on to others? Many (i mean it) people who follow fashion blogs have very little fashion sense, so if you provide them with something like a good looking outfit, they will be more prone to share/like/follow. I’m not saying give away $200 jeans; i mean put those clothes together (on yourself or just laid out), snap a picture, and put it up as “the outfit for the day” or whatever. You can even geo-target this and base the outfit on the weather (or whatever).
I would really thank you for the tips you have shared across the fellow readers who love fashion I will surely share this with my friend’s people are nowadays so fashion conscious they really wanted to look different from others thanks for the informative article. Thank you so much for sharing. I Really like your fashion sense. Keep Updating and Keep Sharing.
Ready for a mind-blowing fashion hack? According to Lauren Edelstein, Style Director at Shopbop, all you need to do to determine whether or not a pair of jeans will fit is to wrap the waist around your neck — if the ends meet without overlapping (or stretching), they'll fit your waist. "The neck trick is one I was skeptical about, but it really works!"
This season, street style stars let their animal instincts take over with bold and wild prints. In particular, loud leopard print was a favourite amongst the fashionistas and appeared on a variety of garments, including pants, coats, dresses, suits, and more. To follow the lead of these chic ladies and unleash your own inner jungle cat, choose strong and striking designs with bold and bright colours. Alternatively, consider an all-over leopard print look with matching separates or a dress/jumpsuit. You can even add a leopard print bag or shoes if you’re feeling playful.
This style is practically impossible to imagine without our fave denim pieces. The reason is that denim is practical and comfortable. For instance, you can put on skinny jeans with a short tunic or a light blouse with romantic flare design, of course, not forgetting about the fact that this style doesn’t absolutely bear glamorous details like beads, glitter, or rhinestones.

Whether you're tall or curvy, petite, boyish or blessed with curves — dressing in a way that flatters your specific body will always make you feel more confident and beautiful. Taller women can get away with longer hemlines, while more petite women will want to avoid being swallowed up by what they wear. Hourglass figures should embrace figure-hugging dresses and so on.


The segment of bloggers in their 30s, 40s, 50s, and beyond may be small, but it's mighty. We aim to enlighten you, dear reader, about the ladies of all ages who are killing the fashion-blogging game at the moment—from the 25-year-old whippersnappers to the 65-year-olds who've been at it for a good while longer. Prepare to be majorly inspired by all the women showing off their unique (and frankly, fun) looks. Keep scrolling to meet the best fashion bloggers of every age group!
You cannot move forward if you choose to look backward. My Uncle Joe, who was an Ojibwa, married to my cousin, often said as long as the chiefs can keep my people hostage on reserves they'll never amount to anything. Joe was a wise man, wiser than all the politicians and and self serving chiefs, because one day the younger generation will leave the reserves and become full participants in society, hopefully enjoying equal benefits as well as equal responsibility. 

“Don’t go out and purchase all the latest trends if they are not flattering or don’t go with your personal style. Your style is about taking what is out there and combining it in unique ways that express who you are. It is not about being a clone and looking like everyone else. So don’t take the rules too seriously.” —Diane Pollack, a personal style curator and wardrobe consultant in NYC   Learn some secrets you never knew about your own clothes.
Kyrzayda Rodriguez is a full-time blogger and mom who is known for her signature haircut, fierce fashion sense and fit physique. Her fashion blog is where you can get inspired by her daily, effortlessly cool outfits. Kyrzayda has a fun, positive and passionate approach to life that shines through all of her style photos, and her fashion choices often include statement coats, over-sized sunglasses, shredded denim, a good amount of sparkle, and bold accessories that you'll want to borrow. More »
Accessorizing is what actually gives an outfit a personal touch. The way you accessorize is an important part of your style. Most of garments in your color are probably (and should be) in neutral colors, so you can combine them when you find it suitable. So, when you’re purchasing accessories, you should be free to get them in wild colors. Also, don’t be afraid to clash together different materials, like edgy chains with pears and feathers, perhaps. An interesting addition to accessorizing somehow everyone tends to forget are buttons – try switching a set from your garment with the one you choose. It doesn’t require any special sewing skills, and it fits any kind of budget. You should know that accessorizing rounds out an outfit, so try to find time to put on a couple of items.

"...It's hard to stay mad when there's so much beauty in the world. Sometimes I feel like I'm seeing it all at once, and it's too much, my heart fills up like a balloon that's about to burst...and then I remember to relax, and stop trying to hold on to it, and then it flows through me like rain and I can't feel anything but gratitude for every single moment of my stupid little life."

Then Kelly tried to review her current situation objectively. She realized that she only needed a short break for herself — from work and her just broken-up relationship. She really needed some time to clear up her mind before moving on with her work and life. When she got her emotions settled down from her heartbreak, she started to work on improving her business’ selling points and looked for new investors that are more suitable.
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