In a study conducted through the Biz360 Community, it was found that over 53% of the New York City Fashion Week converge had come from online articles and fashion blogs. While a vast portion of what was written in these blogs came from various mainstream fashion resource magazine and newspaper articles, such as Coutorture and New York Magazine, these fashion blogs provided a larger viewing and reading audience for the fashion week.
With top-tier fashion bloggers raking in multimillion-dollar campaigns, it’s no wonder every self-proclaimed fashionista wants to launch a personal style site. But not all outfit posts are created equal. These fashion bloggers stand out from the pack thanks to their one-of-a-kind sartorial sense and sharp business acumen. Click through the slideshow above to meet the dynamic women ruling the blogosphere and our picks for the best fashion blogs of 2018. May the best blog win.
“One of the most important things that people need to realize is that just because they buy something in their ‘size,’ doesn’t mean that it’s going to fit them. People get very invested in being a certain size but this is a huge mistake as different designers cut for different body types and also, many companies ‘play with size’ in order to flatter customers. Buy what fits, regardless of the number on the tag.” —Michael O’Connor, personal stylist
I like how you said that business women should invest in quality, staple pieces for their outfits. I think that it’s so important, especially in the workplace, to make a good impression on your clients and your managers. My friend just started a business, and is trying to figure out in which types of outfits she ought to invest. I’ll have to recommend that she find a women’s clothing retailer in her area that can offer quality, staple pieces for her to look and feel confident in the workplace.
You know how sometimes you just know things, but don’t realize that you do until someone mentions it out loud. That’s just the case with fashion too, and that’s why we always need tips from experts, fashionistas, and designers to validate what we know. But, often while reading about stuff, we realize how we miss tiny details and how other people have a different perspective to offer! Like they say, the devil is in the details. If you were wishing that it’d be nice to have a list that states it all out for you, we’ve got you covered. So, today, let’s take a look at 50 Fashion Tips that will come in handy for every girl – whether you are a college chica or a lady boss. Ready? Let’s do this.
“If you have an hourglass body type, look for styles and fabrics that reduce bulk and showcase your waist. Tailored pieces and stretchy fabrics that hug and accentuate your frame will bring out the natural lines of your hourglass shape. Look for blended knit fabrics and slimming neckline styles such as v-necks and scoop necks. A simple wrap dress is the one go to piece a woman with an hourglass frame should have in her closet.” —Kristina Michniak, stylist and global apparel manager for Spreadshirt Here’s how to dress to look ten pounds thinner.
This site is a go-to for fashion-forward women who are shopping on a budget. Not only is the site dedicated to recreating celebrity looks with cheaper options (that look very similar, if not identical!), but it also is a source for style tips and the latest trends. See an outfit you love on Chrissy Teigen? Just hop over to the site to find out how to have it without spending three months worth of paychecks.
I have been thinking a lot lately about what validates an emotion/event/observation, makes me feel like it really happened and I really lived it, and this seems like the right occasion to word-vomit these ideas. (Plus, I miss having time to keep this thing going, and I do feel an obligation to people who have read my blog for a long time that is not unlike the unspoken understanding you have with your first best friend, the one who watched you like stupid bands and stupid people and embarrass yourself and cry a lot, whose insight into whatever you do from now on is shaped by a unique knowledge of all the ties which bind New You to Old You, and who refrains from bringing up in front of new acquaintances that time you were on the 8th grade hip-hop team in the interest of letting you become more of yourself. In other words, we had a time, but there's so much time ahead, and it is, somehow, at the same time, quickly running out.)
On the flip side, this option is “free”, but is going to take more time on your end. Before you reach out to an expert for advice, make sure you do your homework. Experts are often busy people. Make sure you search if they answered the questions you want to ask before. Skim through their blogs, Twitter, check if they’ve been interviewed on a podcast or magazine. If you can’t find the answer you’re looking for, only then should you consider reaching out to them. For that, I highly recommend reading this post: “How to get the attention of your favorite expert”
Knowing your readership also helps you select the best theme. Not only will you have a better idea what to choose, but you’ll also be able to provide something that’s consistent with your industry’s standards and current trends. Conversely, if you are an extremely creative person, you could go against the grain and choose something that will set a new fashion!
Fashion’s enduring obsession with the 1980s isn’t going anywhere. From Hedi Slimane’s controversial debut at Celine (all puffball off-the-shoulder minidresses and big-shouldered blazers) to the tie-dye T-shirts, stonewashed denim and shell suits at Stella McCartney — not to mention the oversize sweaters and Madonna crosses on show at Marco de Vincenzo — nostalgia for the era appears to have reached critical mass. Much like now, the ’80s were a polarizing decade both politically and culturally. It is not surprising, then, that these tribute fashions also still split the jury. — E.P.
“Don’t be intimidated by fashion! Fashion is supposed to be fun and happy, not to cause stress. The key to finding personal style is to list—yes, write them down—items that make you feel comfortable and confident and the things that make you feel uncomfortable or just not yourself. The latter group? Don’t wear them! Not matter how trendy they are.” —Mr. Hernandez
A blog is a great way to share your personal style, as well as your take on the latest trends from established designers. A blog that delivers quality content can be a great way to gain recognition as a fashion expert. While only a few bloggers are seen as true fashion icons, many lesser-known fashion blogs have gained quite a bit of mainstream attention recently, effectively launching the fashion careers of the bloggers behind them.
1. Get a graphic designer’s help early on. Even if you purchase a wordpress theme and add your own logo, your web site can still look like crap. I’ve seen blurry logos and color-schemes that make me want to gouge my eyes out…from bloggers who think their site looks great. The more professional-looking your site, the more trust your readers will have in you.
How to actually do it: Obviously, you want to show off what you're proud of—toned arms or a slim waist. It's the downplaying of less beloved parts that's tricky. One tactic? Add opposite volume, like wearing wide-leg trousers to offset a heavier upper half that's wearing something fitted. "The object is to even yourself out," explains designer Nicole Miller. "So avoid anything too oversize or you'll look bigger." Another idea: Distraction. If you're pear shaped, wear forgettable black pants, then bring the focus upward with a bold scarf, says Louise Roe, the author of the style-advice book Front Roe.
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About Blog Erica is a style influencer, graphic/blog designer, & creator of the fashion DIY blog, Fashionlush. She got her degree in fashion merchandising w/ a minor in textile development & currently lives in the beautiful town of San Diego. Fashionlush is a blog for the style obsessed & showcases Erica’s personal looks, fashion related DIY projects, & her many inspirations in the world of fashion.
After a massive change of direction in life, just a few weeks ago, I launched a fashion blog (of sorts) after a career of copywriting. Being new to photography (SO much to learn) and writing predominantly how-to posts is certainly time consuming, and for now, I’m just sticking with weekly posts so I can keep the quality high. I spent just as long putting together my about page.
These memories worsen with time. The original events often occur in adolescence, are usually social interactions, and, at worst, were intended to be romantic. One remedy is to frequently remind yourself that you won't have to live with your humiliation forever because MORTALITY. Or that our perception of reality is pretty inaccurate no matter what (see: Chris Ware; the tiny stoner I quoted earlier). Or that technically — TECHNICALLY — we have no way of knowing for sure that any of this is happening AT ALL. You could also just watch Freaks and Geeks.
Now that you know your area of expertise, it is time to select a unique yet memorable website URL. While some blogs opt to infuse their URL with relevant keywords, this is less of a concern for your fashion blog. It is not that keywords are not relevant, just that keywords in fashion come and go faster than in most industries—and you don’t want your blogs name to appear dated.
I'm not saying that you have to be perfect all the time. It's absolutely fine to make mistakes, because it's sometimes the only way for you to learn and improve your style. I encourage you to get to know yourself better, simply by exposing yourself to new styles and clothes. Experimenting and having fun with fashion is the key to evolving your style.
Wow, Ramsay, thank you again. This is massive! I always have my domain for 5 years and I just parked it. And because I have always pushed back on making it big, I never really paid for webhosting. It has always been with blogspot (I know!) Reading this makes me realize I had 5 years trying to find my voice as a blogger, 5 years of finding that voice and 5 years of, well, maybe wasting my time when I could’ve done a lot better. So thank you, this is like a wake up call.
Fashion designers have often referenced art and artists through the years, and for Spring 2019, designers tapped into everything from futurism to Memphis design. At Marni, images were collaged and printed on draped dresses and coats. Most notably, at Louis Vuitton, Nicolas Ghesquière channeled early '90s geometric Memphis pattern on a number of his Spring runway looks.
Why: Since stumbling across this gorgeous blog, our lives have been so much more colourful. Jess goes beyond the standard #OOTD posts and her site’s a sartorial treasure trove full of styling advice, galleries and even some tips for budding bloggers if you’re thinking of making this list some day. Her masterfully saturated and unique photography is what sets her apart from the rest of the pack and we still can’t stop thinking about her guide to wearing colour this spring…
Where do these episodes come from? A past life? An innate discontentment with everything life already offers, combined with a form of voluntary synesthesia developed from an adolescence of perpetual loneliness manifesting itself in movie marathons and an inconvenient impulse to pay attention to every visual and auditory detail of every situation as an escape from the social interaction at hand?
Fashion blogs first appeared in the blogosphere prior to 2002. Both the number of fashion blogs and the number of media mentions of fashion blogs has grown considerably since then. Published accounts of the growing number of fashion blogs are mentioned above, and a Facteva search reveals that media articles mentioning "fashion blogs" grew from one in 2002 to over 100 in 2006.
The New York Times "Style" section writer, Eric Wilson, did an extensive study on the impact of fashion bloggers on the fashion industry for one of his style columns. Wilson wrote that these bloggers have ascended ‘from the nosebleed seats to the front row’ in the past year and that the divide between the ‘high code’ editors with a professional opinion and the ‘amateur’ fashion bloggers is beginning to disintegrate. Wilson interviewed prominent publicists, editors and designers. Publicist Kelly Cutrone stated that over the past two years, there has been a complete change in who is writing about fashion. Not only does Cutrone say she needs to keep a watch on the editors of mainstream writings, such as Vogue and Elle, but now she needs to monitor on the millions of fashion bloggers around the world. Cutrone goes on the later state that once these bloggers post anything on the internet, it never comes off, and it now becomes the first thing that the designers will see.
Fashion has always loved a showman. This season, however, the “experiential show” — in which design houses collaborate with artists, musicians, dancers or directors to present blockbuster catwalk spectacles — was more popular than ever before. Inspired by dance and movement, Maria Grazia Chiuri’s sixth ready-to-wear collection for Dior was unveiled in Paris by models who wove their way around eight twirling dancers on a 164-meter-square stage, part of a dazzling performance choreographed by Sharon Eyal. At Gucci, Alessandro Michele had Jane Birkin serenade the crowd midway through the show with a rendition of “Baby Alone in Babylone” at the Théâtre Le Palace. And in Milan, Giorgio Armani asked the ’90s British heartthrob Robbie Williams to croon his greatest hits to an audience of thousands at the Emporio Armani show, held in a giant hangar at Linate airport. — E.P.
8. Find your new perfect bra. Get fitted for the breasts you have now — not the 34B you think you are (and were in college). Head straight for the lingerie section of a department store or find the perfect size by following an online quiz at ThirdLove. Weight changes, gravity and fitness routine (or lack of) affect your chest size. If you wear the right bra, your clothes will fit better and your entire silhouette will look longer and trimmer. Buy two: one to wear, one as a backup for laundry days (and always hand-wash and hang dry). Bosomy celebs keep their breasts up and off their midriff. You should, too.
About Blog YesStyle.com is the first online retailer in Asia to globally distribute a wide range of lifestyle and fashion products from the region. On their blog you will find the true definition of Asian Fashion with their Street Photography section, and you will be charmed by the laissez-faire air of their Lifestyle columns. Want in on the BBcream craze? You can turn to their beauty vloggers for a flawless finish.
Just like your posts on trending topics, the best pitch to a media outlet is a story that relates to something that’s currently hot in the news or that’s coming up around the corner. (For example: Pitch a local morning show on presenting fall fashion trends from stores all found in your city.) You’ll also want to show your credibility by linking to past guest posts, media mentions, or accomplishments, as well as why you’re the perfect expert for the story. No, it’s not easy, and it does take time, but as you build your blog and following, it’ll become easier to pitch yourself.
Sporty surf looks were prevalent throughout the season. Perhaps the most major runway moment was at up-and-coming designer Marine Serre’s show, where she created couturelike looks out of neoprene commonly used for wetsuits. Also picking up on this surf trend was CALVIN KLEIN 205W39NYC, with a scuba-inspired ensemble, and Etro, where the model even toted around a printed surfboard. The surf look was even given a luxe makeover by Hermès, where a neoprene swimsuit was layered under a chic leather skirt.
“Fashion” is a broad term used to describe many genres of clothing and accessories. Before you get started it is essential to select your area of expertise. This needs to be more detailed than writing a blog that appeals to men, women, teens, or children—but instead, you must focus on a specific niche within the industry. The area of expertise you select will be used to help create your marketing strategy, website URL, and website design. For example, you could select: