Rookie Yearbook Four, the print edition of our fourth year, comes out October 20: 352 pages of beautiful writing and art by young people, plus print-only contributions from people like Amandla Stenberg, Kiernan Shipka, Jazz Jennings, Dev Hynes of Blood Orange, Emma Roberts, Sarah Paulson, Charli XCX, DeJ Loaf, Ezra Koenig of Vampire Weekend, Florence Welch of Florence and the Machine, Donna Tartt, Shamir, Chloe of Kitten, Rashida Jones, Tracee Ellis Ross, Joy Williams, Hayley Williams of Paramore, Lorde, Tyler Ford, Ariana Grande, Edward Droste of Grizzly Bear, Solange, and Willow Smith. WHEW. See also: stickers, posters, a cut-out diorama and banner, ET CETERA FOREVER. I've never been able to choose a favorite Rookie Yearbook until now. It is our final one (senior year!) and I can't wait for Rookies THE WORLD OVER to see it. (Mr. Burns laugh, but in the name of good things like self-esteem and creativity.)
Organize Your Closet: Organize your closet. This way you'll be able to see what you own (and actually wear it). Separate your clothes by garment. Figure out what what can be folded neatly and what needs to be hanged. Make sure you get the right hangers for shirts, skirts and pants. Use storage shelves to store your purses and intimates and buy a shoe rack. For more detailed instructions on how to tackle this task, check out what our friends at Lucky Magazine have to say. Source: Lucky Magazine
But before you drop a few grand on a new wardrobe of very trendy pieces, take some tips from fashion professionals, including Net-A-Porter’s Fashion Director Lisa Aiken, stylist-turned-jeweler Jennifer Fisher and milliner extraordinaire Gigi Burris O’Hara. Here, these industry insiders drop some knowledge on how to overhaul your closet, shop a bit smarter and look like you always sit front row at NYFW. Here’s to a chic and stylish New Year!
References: Why You Truly Never Leave High School. Paul Feig's guest DJ choices on KCRW. Chuck Klosterman's essay on Dazed and Confused, in which he states, "Dazed and Confused is not a movie about how things were; Dazed and Confused is a movie about how things are remembered." Those fuzzy photograph-looking paintings by Gerhard Richter. Any Rodarte collection that cites California as inspiration. Eternal Sunshine of the Spotless Mind.
And for an expert tip: Arabelle of Fashion Pirate attributes her inspiration to her friends, sharing, “it was their unintentional encouragement that got me to where I am today,” adding that, through the blogging process, she sees the most important change from start-to-finish as “the many friends [she’s] made from blogging, and the experiences [she’s] had with them.” So, bloggers, there's power in numbers.

The New York Times "Style" section writer, Eric Wilson, did an extensive study on the impact of fashion bloggers on the fashion industry for one of his style columns. Wilson wrote that these bloggers have ascended ‘from the nosebleed seats to the front row’ in the past year and that the divide between the ‘high code’ editors with a professional opinion and the ‘amateur’ fashion bloggers is beginning to disintegrate. Wilson interviewed prominent publicists, editors and designers. Publicist Kelly Cutrone stated that over the past two years, there has been a complete change in who is writing about fashion. Not only does Cutrone say she needs to keep a watch on the editors of mainstream writings, such as Vogue and Elle, but now she needs to monitor on the millions of fashion bloggers around the world. Cutrone goes on the later state that once these bloggers post anything on the internet, it never comes off, and it now becomes the first thing that the designers will see.[5]
About Blog My name is Odette Wakim and I am the writer/blogger behind Sparkle In Gold. Being a fashionista, it’s hard not to fall in love with anything that is pretty- and gold. But there’s more to it than that- I love the light of gold the sun shines on us every day, the gold warmth of a smile, and the inner gold Sparkle that is in each and every one of us.
Think quality over quantity. When shopping, pay attention to the materials and craftsmanship of the garments you purchase. Then once you buy quality items, take proper care of them. Have them tailored, have them professionally cleaned regularly as needed, hang them on velvet hangers (just say no to wire hangers!), take your shoes to a cobbler when they need to be polished or resoled. Basic care will go a long way in extending the life of your clothes and shoes!
Once you’ve gained a solid following, you can start reaching out to clothing brands. This is the fun part! The first step is to create a list of PR or word of mouth marketing agencies that represent the brands you love and ask to be added to their media list. (Try Googling the brand name you’re after and the phrase “PR firm.” It’s likely a press release will pop up, giving you the contact information you need.) It’s also helpful to keep tabs on the industry by reading sites such as PRSA.org, FashionablyMarketing.Me, and PR Couture.
This step can seal the success of your entire blogging venture. Some of the best domain names have been forged during the registration process! In case you can’t think of anything good out of the blue, take a minute or two to reflect. Then, simply type the name in the “new domain” box. If the name is already taken, Bluehost will generate a list of similar domain names. Take your pick and click “Next.”
About Blog Erica is a style influencer, graphic/blog designer, & creator of the fashion DIY blog, Fashionlush. She got her degree in fashion merchandising w/ a minor in textile development & currently lives in the beautiful town of San Diego. Fashionlush is a blog for the style obsessed & showcases Erica’s personal looks, fashion related DIY projects, & her many inspirations in the world of fashion.
Designers went big on all things animalia. For fall, we saw heavy coats and structured jackets in leopard spots and zebra stripes, but for spring, it is all in the unique animal-print details. We loved JW Anderson’s puff leopard-print sleeves and Richard Quinn’s excessive over-the-top take on spots, while Burberry’s mix of zebra on the top and spots on the bottom felt fun and fresh.
Donate Clothes You'll Never Wear: Stop hoarding. If you haven't worn it recently, then you probably never will. To help decide if you should toss it or not, the experts at Apartment Therapy suggest you answer the following questions: Do you like cut, fabric and colour? Are you comfortable wearing it? Does it fit you now (no, not if you lose 3 inches off your waist in the next month)? Can any damages like stains or holes be fixed? Do you have more than one place to wear it? Can it be combined with other articles of clothing in your closet? When was the last time you wore it (if it's been over a year, nix it)? Source: Apartment Therapy
Dylan Suarez of Color Me Nana stresses the importance of your reader-base. “Keep a conversation going with other bloggers out there,” she suggests. “Click on the comments on the blogs you like and research new people in the community you don’t know,” adding, “If you like the content, leave a comment! Or send an email. It’s all a domino effect. Blogging is very much built on community and conversation, so that has to be the main focus.”
Last August/September, I filmed a supporting role in Enough Said, real live goddess Nicole Holofcener's recent movie. (Early readers of this blog will remember lame references to musical theater. In the words of KP, This is a part of me.) It's out in theaters now! I'm really proud of it and still shocked that I got to work with such funny, wonderful humans.
This is where you should start – there’s no room for change if you don’t make it yourself. Open up your closet and take a good look at your clothes. You should ask yourself one simple question – if you were in a store right now, what items from your closet would you buy? It’s a very simple and quite efficient game you should play once in a while. If you want to stop spending hours in front of your closet, it needs to be neat and color coordinated – hoarding clothes always leads to a mess. All clothes you decide need to go shouldn’t be thrown away – donate them! That way, you’ll feel good about it.
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Mason, who writes a monthly column for Marie Claire and designed her own collection for Modcloth last fall, is one of the most in-demand bloggers working right now. The 29-year-old writer played a role in the promotion and social media around Target's new plus-size collection Ava & Viv and is also a budding TV personality, offering style advice on programs including "Today" and "Good Morning America." Mason is notable because she uses her blog as a platform to discuss bigger social issues, including race, sexuality and body image. 
Wow, Ramsay, thank you again. This is massive! I always have my domain for 5 years and I just parked it. And because I have always pushed back on making it big, I never really paid for webhosting. It has always been with blogspot (I know!) Reading this makes me realize I had 5 years trying to find my voice as a blogger, 5 years of finding that voice and 5 years of, well, maybe wasting my time when I could’ve done a lot better. So thank you, this is like a wake up call.
This style is practically impossible to imagine without our fave denim pieces. The reason is that denim is practical and comfortable. For instance, you can put on skinny jeans with a short tunic or a light blouse with romantic flare design, of course, not forgetting about the fact that this style doesn’t absolutely bear glamorous details like beads, glitter, or rhinestones.
Founder of Independent Fashion Blogger (IFB), Jennine Jacob, stated how thrilled she was to get the validation from high-end fashion designers (such as Proenza Schouler) that fashion blogging has an incredible impact on the fashion world. Imran Amed stated that there will always be designers and editors that will never fully wrap their head on the huge impact fashion blogging and social media has on the industry, but on the other side of the spectrum, there are numerous designers, editors, branders and writers that do understand and are “coming on board”. He also states that this is a fairly new phenomenon that will take time for fashion world to reap the full benefits.[4]
Ultra Violet may be the Pantone Colour of the Year for 2018, but street style stars preferred a softer take on the trend this season. Rocking a range of shades from the lavender family, fashionistas proved that light purple is seriously stylish. Whether worn in the form of boots, dresses, coats or even head-to-toe ensembles, the flattering and feminine colour added a lovely touch to looks. Try it for yourself if you’re after something subtle yet exciting.

Well, do you agree or disagree with me on this subject? I certainly have rather strong opinions on this, but it comes from years of seeing women unfortunately undermine themselves professionally by presenting themselves in a less than professional manner, stylishly speaking. So, as I mentioned, think of your outward aesthetic as an extension of your personal brand. Make the mark you want to leave when you come into contact with someone.

Expect to hear this term bandied around a lot next summer. If you like fashion and function to come balanced, then this is a good trend go-to. Denim boiler suits, combat trousers (a style that has been out of fashion long enough to make a return), oversized anoraks and utilitarian jackets prevailed on catwalks including Fendi, Dries Van Noten, Isabal Marant, Balmain, Givenchy and Hermès. Regarding the combat trousers, don't panic - these aren't military inspired, and instead loose-cut with pockets that aren't bulky.
Not long ago, a reader (I’ll call her Kelly) has shared with me about how frustrated she felt and how unlucky she was. Kelly’s an aspiring entrepreneur. She had been trying to find investors to invest in her project. It hadn’t been going well as she was always rejected by the potential investors. And at her most stressful time, her boyfriend broke up with her. And the day after her breakup, she missed an important opportunity to meet an interested investor. She was about to give up because she felt that she’d not be lucky enough to build her business successfully.
Los Angeles-based wardrobe stylist and YouTube vlogger Chriselle Lim is the fashionable force behind "The Chriselle Factor," a fashion blog that provides insight into her personal fashion style. Chriselle's site covers fashion, beauty, and lifestyle topics, ranging from travel to fitness and home decor. In the Fashion section of her blog, Chriselle shares photos of the drool-worthy outfits she wears to her jaunts to Fashion Week in Paris and New York City, among other stylish points of travel. Informed by a fashion sense that's super-feminine and completely trend-obsessed, this blog is a major destination for anyone looking for up-to-the-moment fashion inspiration. More »
One of three bloggers to land Lucky's February 2015 cover, the Sydney-based Warne, 25, first launched Gary Pepper as a vintage e-commerce site in 2009. Warne started out blogging and modeling the clothes as a way to market the website, and by 2011, it was one of the largest online vintage retailers in Australia. However, the young entrepreneur's side project soon became the main event, and in 2012 she shut down the e-commerce leg of Gary Pepper to focus on her blog-driven business. 
You check the app first thing after your alarm goes off in the morning, so why not let it influence your outfit for the day. “It shows me how a mix of women are dressing, from designers to stylists to influencers to my friends and which styles they’re actually wearing day to day,” said Taylor. Consider saving inspiring outfits into a “Collection” on your account, so you can easily access outfits you want to emulate.

Why: Since stumbling across this gorgeous blog, our lives have been so much more colourful. Jess goes beyond the standard #OOTD posts and her site’s a sartorial treasure trove full of styling advice, galleries and even some tips for budding bloggers if you’re thinking of making this list some day. Her masterfully saturated and unique photography is what sets her apart from the rest of the pack and we still can’t stop thinking about her guide to wearing colour this spring…


Utilitarian designs appeared in all the major fashion cities throughout this fashion month. Of course, one particular style stood out from the pack. Originally designed as a one-piece protective garment for manual labour, boiler suits are now as fashionable as they are functional. To rock the look for yourself, just pick the cut and colour that suits you best. These long-sleeved jumpsuits are available in a variety of fantastic styles. So, you won’t be short on choices.
WHAT YOU CAN DO TODAY: Go to a store that you would consider out of your budget. A place that might even be uncomfortably expensive for you. You don’t have to buy anything. Just walk around, touch the clothes. Maybe even try something on. Make mental note of how things fit, feel, and how you feel wearing it. Then go to a fast fashion shop like Zara or H&M and try similar items on. Make note of what’s different and what’s similar. Anything surprising?
Tie-dye emerged as a fashion influencer favourite for summer 2018, and it's a look that was compounded on the catwalk. No longer solely the preserve of art teachers and ageing hippies, tie-dye has had a modern update, At Dior, the brand employed its meticulous craftsmanship to the process to create kaleidoscope versions, sometimes layering tie-dye over florals. Miuccia Prada went for a flouro approach, used to reflect a liberated woman. Stella McCartney's version came in blue and white boilersuits, T-shirts and combat trousers.
You might accurately describe Alyson Walsh as the Alexa Chung of her generation: She prefers wearing a good pair of jeans and a T-shirt over anything too fussy. She writes that she started her blog, That's Not My Age, with one mission: "I've always strongly believed that you don't have to have youth to have style, and I wanted to share ideas and celebrate inspirational women (and men) of all ages."
The Daileigh’s Ashleigh Hutchinson offers articles and courses to help her readers build the perfect closet. She aims to help women aged 20-70 to create a style they love. Ashleigh includes quite a few fashion eBooks on her site, as well as blog posts and beautiful fashion photography. She even holds online webinars to help people improve their fashion sense.
Tapping into '80s and '90s workout gear, the new wave of athleisure is going full-on throwback. Retro workout pieces weren't just spotted on Rihanna's Fenty x Puma Spring collection, but also at fashion houses like Gucci, Tod's, and Louis Vuitton, bringing the ultimate mashup of high fashion and the gym. For 2018, incorporate the pieces once reserved for old-school workout videos into your everyday wardrobe.
Whether you're tall or curvy, petite, boyish or blessed with curves — dressing in a way that flatters your specific body will always make you feel more confident and beautiful. Taller women can get away with longer hemlines, while more petite women will want to avoid being swallowed up by what they wear. Hourglass figures should embrace figure-hugging dresses and so on.
Whether you're tall or curvy, petite, boyish or blessed with curves — dressing in a way that flatters your specific body will always make you feel more confident and beautiful. Taller women can get away with longer hemlines, while more petite women will want to avoid being swallowed up by what they wear. Hourglass figures should embrace figure-hugging dresses and so on.
“Fashion” is a broad term used to describe many genres of clothing and accessories. Before you get started it is essential to select your area of expertise. This needs to be more detailed than writing a blog that appeals to men, women, teens, or children—but instead, you must focus on a specific niche within the industry. The area of expertise you select will be used to help create your marketing strategy, website URL, and website design. For example, you could select:

“If you have an hourglass body type, look for styles and fabrics that reduce bulk and showcase your waist. Tailored pieces and stretchy fabrics that hug and accentuate your frame will bring out the natural lines of your hourglass shape. Look for blended knit fabrics and slimming neckline styles such as v-necks and scoop necks. A simple wrap dress is the one go to piece a woman with an hourglass frame should have in her closet.” —Kristina Michniak, stylist and global apparel manager for Spreadshirt    Here’s how to dress to look ten pounds thinner.


Expect to hear this term bandied around a lot next summer. If you like fashion and function to come balanced, then this is a good trend go-to. Denim boiler suits, combat trousers (a style that has been out of fashion long enough to make a return), oversized anoraks and utilitarian jackets prevailed on catwalks including Fendi, Dries Van Noten, Isabal Marant, Balmain, Givenchy and Hermès. Regarding the combat trousers, don't panic - these aren't military inspired, and instead loose-cut with pockets that aren't bulky.
Kathleen’s blog was created out of the realization that post-grad life wasn’t as fabulous as Carrie Bradshaw had led her to believe (even as adults, we’re still trying to solve the puzzle of how Carrie could afford a closet-full of Manolos on a writer’s salary). But looking at her inspiring outfits and picture-perfect lifestyle, you might have to disagree that it is extremely fabulous (except she pulls it all off with affordable pieces and doable outfit ideas).
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